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Anna De Agnoi

Visual Merchandiser


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  • Fashion
  • Apparel
  • Lifestyle
  • Digital
  • Blogs
  • Blogging
  • Design
  • Creative
  • Features
  • Illustrator
  • Photoshop

Work history


Online Assistant Visual Merchandiser


Oct 2016
  • London, United Kingdom
  • Full Time
  • - Manually merchandise specific areas of the website on a daily basis, taking into account product performance, visual appeal and newness. - Liaise with the SEO Team, in order to align the VM with the Marketing side of the business, making sure that the products, designers and set pages are constantly optimised. - Responsible for the development of the Kidswear department, working independently on the selection of the products for the Homepage, liaising with different departments of the business, from Digital Marketing, to Business Development, in order to guarantee the visibility and growth of this category. - Responsible for the Womenswear Trend planning, including catwalk and street style imagery selection for the Homepage. - Responsible for the selection and manual merchandising of products for the creation of Trend sets taking into consideration the balance between the visual and commercial side of each selection. - Product selection for Trend emails and banners. - Work with the VM team to interpret trends, research media and competitors, and come up with ideas to constantly improve product placement and promotion. - Strong up-to-date knowledge of brands carried by and the wider fashion landscape. - Work independently on different projects, managing the time and priorities in order to meet deadlines.


Visual Merchandiser Manager


Aug 2013 - Oct 2016
  • London, United Kingdom
  • Full Time
  • Mannequins styling, window installations, attention to detail, keep the store visually appealing being aware of the commercial side


Sales Advisor & Accessories Responsible


Jul 2012 - Aug 2014
  • Full Time
  • Customer service, constant replen of accessories on the shop floor, work with the visual team for the perfect display of all the accessories, being commercial


Concession Supervisor


Aug 2011 - Jul 2012
  • London, United Kingdom
  • Full Time
  • Customer service, visual merchandising.


Stylist Assistant

IDOL Magazine

Jun 2011 - Nov 2011
  • London, United Kingdom
  • Internship
  • Help and advice during photoshootings, help in realization of the second issue of the magazine, collect and send back clothes and accessories from and to PR agencies and fashion designers before and after photoshootings, pick clothes and accessories for photoshootings, propose new concepts for new shootings through mood boards, styling.


Trend Forecaster

Vogue italia

Feb 2011 - Mar 2011
  • Italy
  • Internship
  • Style/images/trends research through fashion shows images.



BA (Hons) Fashion & Textile Design

NABA Milano

Sep 2006 - Feb 2010
  • Italy