Content manager with experience in social media and influencer outreach, writing and editing, and production for shoots and events.
- Travel DiariesTravel Diaries was a social-led campaign conceived to bring together key pieces from Monsoon's S/S collection into a cohesive summer story through 'take-overs'. Across three days, the Instagram Feed and Stories would be dedicated to an influencer's travel diary, each Instagram image would be shoppable, link to a relevant category online, or to a travel guide co-written by the influencer on the Monsoon blog, ensuring maximum visibility for product across our digital channels, as well as natively
- Fashion RevolutionWorking closely with our ethical partners both in the UK and internationally, I instigated regular content with our homeworkers in rural India following our involvement with 'Who Made Your Clothes'. By creating a campaign around the charitable initiative which also included other content valuable to our narrative for seasonal partywear and the Monsoon Accessorize Trust, the company was able to promote both their ethical standpoint and their elevated occasionwear.
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Social Media ManagerThe Birley Clubs
- London, United KingdomFreelance
Day-to-day management of the Instagram channels for Annabel’s, Mark’s Club, Harry’s Bar, George and The Caring Family Foundation | Wrote and edited copy, produced content, and designed Stories for all channels | Worked on strategy to create engaging and on brand content whilst building genuine following and engagement | Established a community management initiative in order to increase engagement, improve customer service and establish a positive online presence | Produced Best Practice documents to ensure a strategy for high quality content.
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- Social Media
- 35mm Film Photography
Teacher Training: Yoga, Meditation Anatomy, Physiology, PhilosophyPeaceful Warriors
Yin Yoga TT