Annabelle Herelle

Social Media Manager

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  • LocationParis, France

Skills

 

  • Advertising
  • Marketing PR
  • Account Co-ordinator
  • Account Manager
  • Brand Management
  • Business Development
  • Client Services
  • Management
  • Marketing
  • Problem Solving
  • Project Management
  • Relationship Management
  • Powerpoint
  • Social Media

Work history

Currently

Social Media Manager

Textuel LA Mine // TBWA

Jan 2014
  • In charge of the client’s brand identity and voice on Internet. > Digital media trends: Identify, analyze and align the latest digital media trends and emerging technologies or new opportunities and apply them to the client brand. > Social media strategy & community management: Ensures that the editorial message to consumers (text, photo, moving images) is web tailored, user-oriented, engaging, up-to-date and accurate. Increase visits, unique visitors, repeat visit rate, search engine referrals, conversion rate from social networks. More than ever engage the community and create conversation around the home passion. > Annual budget management > Main client : Du côté de chez vous, Visit Morocco, SFR, Leroy Merlin, …

2013

Communication Consultant

1987magazine 1987music, Mexico City

Jan 2013 - Sep 2013
  • Responsible for updating the Brand identity, graphic convention and editorial voice. In charge of the digital strategy, briefs and community management. Generating and linking online content and events. Promotion for 14 local and international music projects. Video, videoclip, rps, and photo shooting organization

2013

Production Assistant

Artlab Audiovisual, Mexico City

May 2013 - Jul 2013
  • Brand content : Strategic recommendation for the Jack Daniel’s Anniversary Production assistant, catering : Vidéoclip Sierra Leon, « I Got You » Budget : 30 000 pesos, 25 peoples for 3 weeks

2012

Assistant Project Manager

Brandcorp Communication, Guadalajara

Mar 2012 - Dec 2012
  • Elaboration of marketing and communication plans, performance reporting and optimization, community management Creation of advertising concept, client and creative team briefing, strategic presentations, planning management. Clients: Ballantines, C&A, Kodak…

2011

Trade-visibility Assistant

Orangina Scwheppes, Paris

Jul 2011 - May 2011
  • Events strategy, sponsors management and emergency logistical support for the Festival de Cannes, Calvi on the Rocks, Big Festival, Black week end ... Beverage selection, logistics, and advertising materials for related events. Distribution of advertising materials for the sales team (120 sellers). Operations management for commercial activities in supermarkets.

Education

2012

Communication

ESC Rennes School of Business and TEC de Monterrey

Aug 2011 - Jun 2012
  • Master of Arts in international Business - France/Mexico

2010

Marketing B to

ESC Rennes Business School

Aug 2009 - Jun 2010
  • Specialization in Marketing B to C

Awards

2015

Best Brand Content Strategy

  • http://www.grandprixdubrandcontent.fr/