About me
Award-winning Account/Project Director with 11+ years’ industry expertise. Orchestrated numerous multi-channel, high-profile campaigns with celebrity talent, amassing millions of global views. Ventured into consulting and freelancing after extensive experience with magazines, agencies and social publishers. Actively seeking collaborations with businesses that prioritise and champion strong DE&I policies.
CLIENTS: Google, Disney+, Prime Video, Meta, Twitter, Hinge, Calvin Klein, Uber Eats, Levi’s, Ubisoft, Innocent, Unilever, Department for Transport
EVENTS: Cannes Lions, London Fashion Week, Sundance Film Festival London, Barclaycard British Summer Time, Men's Fashion Week: New York and GAY TIMES Honours
EXPERIENCE: International integrated campaigns + events, video, branded content, partnerships, sponsorships, social, digital, production, print, strategy, paid social, editorial, design, branding and display
SECTORS: Fashion, music, film, lifestyle, F&B, charity, government, tech, entertainment, FMCG, gaming, healthcare and finance
Projects
- USC Selects for Forever Sports MagazineI was the Shoot Producer for Spindle's monthly 9 page spread for USC's Forever Sports magazine, the second most printed magazine in the UK (96,000 monthly print circulation). I was responsible for liaising with the client on the themes for each issue, whilst choosing locations and suggesting models, booking freelancers to work on each shoot and ensuring all content was consistently of a high quality.
- UKTI x Spindle presents The GREAT British Style ExperienceThis event celebrated the best emerging UK menswear designers who were showing at Liberty Fairs as part of a mission by UKTI to help grow their businesses abroad. I event managed this international event which took place at Soho House in New York. It was attended by 200+ buyers, creative and key influencers including employees at Burberry, Chanel, Fox and CNN.
Work history
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Consulting DirectorElectric Annie Consulting
London, United KingdomFreelance
Consultant and freelancer for the creative, advertising and marketing industries, known for cultivating trust-based relationships to excel in achieving diverse and complex objectives.
* Don't Panic - Greenpeace, Climate Emergency Collaboration Group, Malaria No More
* The Digital Fairy - Converse
Account DirectorGAY TIMES Group
- London, United KingdomFull Time
Managed the client services department at the world's leading LGBTQ+ media company, often operating at an SAD level. Elevated performance through innovative strategies and processes, driving remarkable productivity and revenue growth.
Spearheaded the project management for the largest client accounts, expertly guiding successful engagement with LGBTQ+ audiences, whilst also excelling at sponsor management for the annual Honours Awards.
Clients: Google, Amazon Prime, Meta, Mars (Skittles + Maltesers), Calvin Klein, Hinge, Channel 4, Gorillas, Klarna, Penguin, GSK/Haleon (Voltarol), Johnson & Johnson (Nicorette), Crown Estate, EE, Taiwan Tourism Board, Jean Paul Gaultier, Coca-Cola
+ Show more
Skills
- Account Management
- Project Management
- Content Creation
- Partnerships
- Client Relations
- Artist Liaison
- Consulting
- Client Retention
- Production
- Events
- Advertising Shoots
- Campaign Activation
- Paid Social
- Branded Content
- Strategy
- Branding
- Brand Partnerships
- Display
- Editorial Campaigns
- Sponsor Relations
- Social Media
- Activation
- Video
- Digital
Education
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FdA in Creative Industries (music and Live Events Management and Production) 1stCity University London
- London, United Kingdom
Won the Creative Industries Prize for best performing undergraduate
Awards
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B1.2 Certificate - French speakingInstitut Linguistique du Peyrou
Certificate in Fashion Styling for the MediaLondon College of Fashion, UAL