Projects credited in
- 'The Future of Skincare' Clinique iD X ASOSThe future of skincare is Clinique iD. The new customisable skincare solution that covers all skincare concerns and types. This campaign was a two tiered social campaign on ASOS with a suite of fresh portraits showing amazing skin results and skincare school lesson with bio-medical student and beauty blogger ASOS Alice. Assisted AD from concept to launch.
- 'Get Your Glow' Becca Cosmetics X ASOS launch campaignASOS x Becca is a fully fledged beauty story of inner and outer glow. Including IG TV episode with influencers Kicki Yang Zhang, Jordan Charles and Mahaneela Choudhury-Reid sharing their 'glow stories' wearing incredible makeup looks created by globally renowned Nikki Wolff. Within the first week of launch, Becca sales on ASOS hit 104% over forecast alongside huge social engagement levels on ASOS social channels and across influencer channels.