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AVA Catherside is a London based independent fashion project launched in January 2011. Redefining the traditional laws of tailoring, the garments are stripped from details and finishing - minimalizing the structure to its core. Every collection is an evolution of the previous one, against the consumerism of seasonal trends. The collections are crafted and every piece is cut individually by hand. Everything is made in the UK using high quality Italian fabrics. Responsible for the concept, art direction and design of the collection Marketing and Public Relations Manager Pattern cutting, Sampling and Production Supervisor Director of collaborations, fashion shoots, e-commerce Main stockist: LN-CC (London store and worldwide online store) For full stockists list and press please visit sections STOCKISTS and DIARY of the website www.avacatherside.com
FASHION DESIGN AND FASHION THEORY