Anne-Lise Johnsen Robb

Senior Manager, Global Youth Marketing at Chelsea FC


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About me

I'm a charmingly direct Norwegian Viking, a Marketing Academy Alumni, keynote speaker and named the Marketing Society’s Young Marketing Leader in 2016. Currently at Chelsea FC developing their first global youth marketing strategy. Key achievements; > Junior Gunners won best Fan Engagement Programme in Sports, Sports Business Awards 2017 > Young Marketing Leader 2016, Marketing Society > Marketing Academy Alumni > Silver in Made for Mums Toy Awards for the Junior Gunners App. > JG App shortlisted for Best Digital Platform at the BT Sports Industry Awards 2017

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  • The Dots

    The Dots

    • Technology
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    Chelsea Football Club


    Work history


    Senior Manager, Global Youth Marketing

    Chelsea Football Club

    Jan 2018
    • London, United Kingdom
    • Full Time
    • Responsible for the development and implementation of the global fan engagement strategy aimed at the youth audience.