Work history
Marketing & Events Manager
•Digital Marketing
- Responsible for online marketing and advertising at BOXPARK. This includes the BOXPARK Pop-Up Mall in Shoreditch and the e-commerce website BOXPARK Market Place
- Social media strategy and implementation
- Email marketing and segmentation
- Website content
- Managing PPC & SEO campaigns with outside agency
- Implementing marketing campaigns alongside all the brands at BOXPARK
•Event Marketing
- Responsible for coordinating & marketing all events at BOXPARK
-Over 150 events a year
- Working alongside artists including: Ron English, Lucy Sparrow, Jenny Lewis, Dougie Wallace, PYMCA and Sam Taylor
- Working alongside brands including: Smashbox, Ibiza Rocks, Hepatitis C Trust, HYPE, Porky's London, Art Republic, Defected Records and Onepiece
- Acts including: Skream, Huxley, Sam Divine, Citizenn and Mele
Marketing & PR Manager
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Marketing & PR Manager at Drop Dead - www.dropdead.co
Implementing and overseeing the brands marketing and PR strategy, including:
•Digital Marketing
-Social Media and paid advertising
-Content
-Email Marketing
-Uploading and maintaining website content
-SEO
-160% increase in Facebook “Likes” to 680k
-Over 200% increase in newsletter subscribers to 98k and subsequent increase in revenue from newsletters
-Built up instagram following from 0 to over 250k followers
•Retail Marketing
-In-store events
-Promotional materials
•Event Marketing
-Including booking and promoting full day concert at Tramlines Festival 2012 in 1000 capacity venue. Bands included Young Guns, Your Demise and Tek-One.
•Collaborations & Licensing
-The Simpsons Itchy & Scratchy Collection with FOX
-Sega Mega Drive Classics collection with SEGA
-T-shirt release with British rock band Young Guns
•PR
-Press releases and mail outs
-Product placement (Including Justin Bieber, Rita Ora, Jay Baruchel, Skrillex and Jamie Campbell-Bower)
-Artist relations
-Photo shoots (International and UK)
-Print materials
+ Show more
Skills
- Advertising
- Digital Media
- Events
- Marketing PR
- Creative Event
- Exhibition
- Music Event
- Brand Management
- Direct Marketing
- Email Marketing
- Events PR
- Internet Marketing
- Marketing Strategy
- Social Media Marketing
- Event Organisation
Education
BSc Management Specialism in Marketing
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