A freelance brand consultant specialising in trend research, consumer insight and strategy.
Things I’m into; understanding human behaviour, creating a socially and environmentally positive legacy and the potential of cross-pollination of ideas.
I work across industries and sectors with a focus on the thread of changing consumer attitudes and behaviours, in order to help brands incorporate a human first strategy.
Cover image credit: 'A Load of Jargon' by Isabel + Helen
Work history
Research Manager
- London, United KingdomFreelance
The fastest growing business in Europe, joining as the first employee to bring human truths to the marketing team.
Responsibilities:
- Delivered strategic brand platform for global marketing planning
- Developed consumer profiling and typologies
- Bought the consumer voice to many new business and product development decisions
Brand Consultant
- Freelance
+ Show more
Skills
- Presenting
- Strategic Planning
- Client Management
- Consumer Behavior
- Creative Thinking
- Trend Forecasting
- Consumer Insight
- Marketing
- Sustainability
- Behaviour Change
Education
Fashion
-