About me
A student of commerce and artist at heart with strategic insights, strong visual sensibility and a passion for the magic that happens at the intersection of humanity, technology and trends.
Work history
Head of Marketing
As the marketing lead on this startup project, I co-managed the pivot of the recommendations website (rebrand, UX design, app and website development) to a social recommendations app that helps Londoners find places to go and things to do. I've been responsible for driving user growth through content, email, digital, event and influencer marketing campaigns.
Consultant
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Skills
- Marketing PR
- Visual Arts
- Design
- Excel
- Indesign
- Photoshop
- Website Copy and Content
- Content Marketing
- Investment Communications
- APP Copy
- Community Acquisition Retention
- Email Marketing Campaigns
- Influencer Engagement
- Finance Management
- Digital Marketing Social Media
Education
Masters in Marketing and Creativity
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The Master of Science in Marketing and Creativity is an 18-month programme aimed at postgraduates holding Honours degrees in any discipline. The course offers all the elements of a high-level MSc programme, delivered from an innovative approach that places creativity at its core. The curriculum integrates traditional lectures and creative industry seminars, as well as a professional internship, thesis, direct experience in a developing market, and consultancy project for a corporate client.
Some course modules included:
- Creative Brand Analysis
- Integrated Marketing Communications
- Market Research & Consumer Value
- Digital Marketing and Social Media
- Breakthrough Strategies
Creative seminars:
- Uber, London.
- JKR Design Consultancy, London.
- Paris Opera, Paris.
Company consultancy project:
- Lomography
Awarded 'Best Thesis' of graduating class.
Honours in Financial Analysis and Portfolio Management
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Achieved high first for final dissertation.
Passed three major modules (Derivatives, Securities Legislation, Corporate Finance and Equity Valuation) with distinction.
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