Asier Odriozola

Creative Strategist, Art Director, Designer, Photographer, Film maker.

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Projects

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About me

 

I’m a Strategically driven Creative ‘MasterChef’ & Experience Design Evangelist, with experience in the US, Spain and mainly in the UK. I combine strategic thinking with hands-on creative direction and inspiring design, to deliver digital and integrated communication campaigns across all conceivable media. From concept to completion and with the customer always in mind, I enjoy helping brands add meaningful, sustainable, real value to people’s lives.

Skills

 

  • Advertising
  • Film
  • TV
  • Art Direction
  • Digital
  • Design
  • Production Management
  • Creative Direction
  • Online Campaigns
  • Outdoor Campaigns
  • Print Campaigns
  • TV Campaigns
  • Illustrator
  • Indesign
  • Photoshop

Work history

Currently

Creative Strategic, Integrated and Digital Creative Director

Freelance Mindjuicer Comms

Jul 2010
  • Full Time
  • Working with Freemavens, DDB, TBWA, Jam@Engine, IBT Media, Langland, Embrace, This is Emotive, Metro, O&M Health, AML Group, Digitas Health, McCann & Gravity London.

2010

Sr Creative & Art Director

Publicis Lifebrands

Jan 2010 - Jun 2010
  • Full Time
  • Boehringer Ingelheim, Sanofis, Pfeizer, Astrazeneca, etc....

2009

Creative & Art Director

Mindjuicer

Mar 2001 - Dec 2009
  • Full Time
  • Created 360 campaigns, websites, microsites, mobile apps, etc... for M&S, Sanex, Sarah Lee, J&B Whiskey, Colgate, Central Office of Information, Fairy, Sony films, Keen2know, Red Bull, UPS, McDonalds, House of Fraser...

1999

Concept Director & Head of Art

Uovo.com

May 1999 - Dec 1999
  • Full Time
  • Created websites, intranets, e-commerce sites, digital and integrated campaigns for Virgin, Cadbury's, The Daily Draw.com, The Driving Seat.com and Net-a-Porter

1999

Freelance Art Director

Leo Burnett

Aug 1994 - Jul 1999
  • Freelance
  • Creating TV and radio ads, press and poster campaigns for Nokia, Volkswagen, Burger King, Bupa, Butlin's, Kellogs, Swinton, Niquitin CQ, Mercedes, Time, Barclays, etc...

1994

Associate Creative Director

Eslogico Barcelona

May 1993 - Aug 1994
  • Barcelona, Spain
  • Full Time
  • Above the Line and Below the Line campaigns for Fotoprix (800% ROI), Merit School and Mapfre Vida (Spain's #1 insurer)

1991

Art Director

Wunderman Y&R Detroit

Aug 1991 - Dec 1991
  • Detroit, MI, USA
  • Internship
  • DM, press and posters for Lincoln mercury, Ford & Continental Airlines

Education

1997

Copywriting Art Direction

West Hertfordshire College

Sep 1996 - Jul 1997
  • Watford, UK
  • The best advertising course in the world.

1991

BA in Graphic Communications, Major in Advertising A

College of Creative Studies, Detroit, MI, USA

Aug 1998 - Dec 1991
  • Detroit, MI, USA

1991

Social Studies (anthropology, American Renaissance and Indian Tribes of Idaho

Boise State University

Jul 1991 - Aug 1991
  • 1910 W University Dr, Boise, ID 83725, USA

Awards

2013

PM Society Awards Finalist

Pharma Advertising awards

  • Digital Interactive Craft category finalist http://vimeo.com/118577744

2013

PM Society Awards Highly Commended

Pharma Advertising awards

  • Digital Intertactive Craft category http://vimeo.com/118577744

2011

Webby Honoree

Webby Awards

  • Net-a-Porter http://www.net-a-porter.com

2011

IACC Best Online Investment video award winner

IACC awards

  • Investec Internationals

2010

Cannes Lions Shortlist

Cannes Lions

  • UPS Widget

2009

New Media Age Effectiveness Awards Winner

NMA awards

  • UPS Widget

2009

The Marketing Society Awards Best Digitally Led Marketing

The Marketing Society

  • The Marketing Society Awards (UPS widget) https://www.marketingsociety.com/the-library/2009-ups-creating-loyal-relationships-case-study

2009

Euro Effies/Eaca Finalist for Digital

Effie Awards

  • UPS Widget

2009

NY Festivals Innovative Advertising Awards Finalist

NY Festivals

  • UPS Widget