Ayumi Sugawara

Account Strategist Intern at Google

FollowUnfollow

Join our Pro Plan to message Ayumi

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • LocationUnited Kingdom

About me

 

http://ayumisugawara.com/

Skills

 

  • Advertising
  • Marketing PR
  • Environment
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Html CSS Basic Knowledge

Work history

2014

Account Strategist Intern

google

Jun 2014 - Jul 2014
  • Created media strategy and planning proposals for existing clients to use Google AdWords more effectively Developed relationships between the clients and Google. UX & UI research to optimise the clients’ mobile sites.

2014

PPC Trainee

Forward3D

Mar 2014 - May 2014
  • Worked on travel and fashion brands PPC campaign building to increase the clients’ conversions and ROI in a fast-paced environment by Google AdWords and Yahoo, copywriting skills were required. Conducted extensive research to find opportunities to grow the clients’ sales Analysed and reported data from Google Analytics and other data collection tools to improve their performance

2013

Digital Marketing Coordinator

Globalair Travel

Jun 2013 - Sep 2013
  • Conducted user and market research. Localised the company website to target specifically the Japanese market to increase the number of both B2B and B2C customers, undertaking the user-centred approach. Developed UI & UX Design skills as well as acquired skills of HTML & CSS, Photoshop, SEO, Social Media & Content Strategy.

2012

Strategic Planning Intern

Saatchi Saatchi Fallon

Apr 2012 - Jul 2012
  • Clients included cosmetics, search engine, automobile brands Liaised with the team to discuss clients’ briefs and target audiences Performed competitor audits of interactive campaigns in the cosmetics market Prepared an internal presentation for the company’s CSR branding strategy Created social media content for the automobile brand

Education

2015

Advertising

Bournemouth University

Aug 2011 - May 2015
  • Modules: Creative Strategy, Account Planning, Branding & Identity, Digital Strategy, Online Behaviour (UX), Consumer Culture & Behaviour, History, Media Planning Dissertation: UX Design for the non-profit sector