Designer with experience in the fashion & luxury market with a passion for developing projects that regard sustainability - from startups to well established businesses. I am creative, resourceful and always commercially minded. Whether I work on my own or as a part of a team , I feel comfortable doing both. I love creating work that is simple and thoughtful with a story and a great idea behind. Though happily freelancing, I’m always keen to hear about exciting full-time opportunities too. Skillsets • Designing websites after accurate UX research. • Creating digital campaigns using user centred research. • Creating art direction documents for compelling commercial images. • Always curious, humble and willing to learn. • Adobe Creative Suite: Photoshop, Indesign, Illustrator, Premiere. • UX - UI : Sketch, Adobe XD, Invision App, Marverl App. • Photography & Video Production. • Fluent in English, German and Italian.Locked Pro Plan feature
Leading the development of user-centred digital experiences for established brands and emerging businesses across the luxury lifestyle sectors. I helped DD London win pitches, build new identities and design ad hoc user journeys; from the first UX draft to crafting a client’s brand philosophy.
I helped Heist Studios transition from an e-commerce start-up to a physical retail store in Covent Garden. During that time I helped raise their audience on social media from 5k to 40k followers working together with the marketing team. I also created assets for digital campaigns, website and their new brand identity. I worked together with photographers, editors, camera operators.
Curating weekly features for Semaine. I worked on the social media strategy and artwork for features with CHANEL, Chloé, Mercedes Benz, Matches and others. I managed interns and junior designers, assigned briefs and worked together with a team of photographers, editors and video makers.
Worked across various projects, in particular with an exhibition at the Photographers’ Gallery in Soho.
Designer & Photographer for social. I prepared assets for clients including Fortum & Mason, Mamas & Papas, Moju, Pizza Express, Farer and Happy+Co.