A successful UI/ Graphic Designer with 10+ years experience in the design industry. My experience ranges from corporate to creative, always willing to learn and widen my knowledge and competencies.
Love for designing eye-catching and effective graphics through the playful management of colour, style, and typography.
A confident communicator, and team leader, with a strong ability to work under pressure and to deadlines, whilst being dedicated to maintaining high standards and excellent customer service.
Work history
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UI DesignerGYMILES
London, United KingdomFreelance
GYMILES is the only app that rewards hard working gym users with real life rewards and discounts each time they workout.
- Creating user work flows and wireframes, identifying and defining user needs.
- Cross functional work across different teams to define user personas.
- Building UI mockups and prototypes of mobile application on both Android and IOS.
- Designing a native mobile application and responsive design for website.
- Creation of pixel perfect assets for entire application and website.
- User testing for applications launch on both Android and IOS.
- A/B testing for launch of notifications.
- Ongoing feedback through quantitative and qualitative methods.
- Collaboration with researchers, key stakeholders, developers and testers throughout design process and pre/post launch.
- Social media content, moving and static.
- Video content using Cinema 4D, Premiere Pro and After Effects.
- Analysis of Google Analytics and data tracking.
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Senior DesignerSmith & Williamson
London, United KingdomFull Time
Smith & Williamson is a UK financial and professional services firm, combining an accountancy practice and an investment management arm
- Brand ambassador across the UK, providing advice to 1800 staff across 11 offices.
- Training and guiding junior designers across the business, including project delegation and checking brand consistency.
- Creating campaigns for both private client (Now & When) and business interest (Dream Bigger). Now & When redesign increased engagement by 300%.
- Keeping to strict deadlines for campaign launches, example Budget 2020 live updates on the landing page.
- Creation of external pitch proposals and graphics on both investment and business interest, biggest win £50 million.
- Working with agencies and budgets for HTML5 ads and ad hoc art working projects.
- Both print and digital collateral creation, pushing the brand to its limits. Feedback from stakeholders include: “A massive improvement on the S&W brand, the best it has looked in the six years I have worked at the business.”
- Lifting the brand by creating both 2D and 3D video content using Premier Pro, After Effects and Cinema 4D. Saving on team budget by taking this graphics in-house.
- Digital design of campaign landing pages using Ceros, creation of moving graphics to bring the page to life, notable projects include; Young Professionals, Budget 2020, Now & When, FD Briefing and Digital Advertising.
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Skills
- Print Advertising
- Adobe Creative Suite
- Cinema 4D
- Sketch
- Invision
- Html CSS
- Basic Javascript
- Microsite Design
- Website Development
- Animation
Education
UI/UX Design SpecialisationCoursera
- London, United Kingdom
A 3 month specialisation on the UI/UX fundamentals through to advance level
Google Adwords CertificateGoogle
- London, United Kingdom
Beginners to advanced level on google adwords
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