Belinda Johnson

Belinda Johnson

Publisher and Marketing DirectorLondon, United Kingdom
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Michael Irwin
Polina Joffe
Belinda Johnson

Belinda Johnson

Publisher and Marketing DirectorLondon, United Kingdom
About me
From South London via South Wales, Belinda has worked in marketing and communications within arts and publishing for over 10 years, and is now Publisher and Marketing Director at Pom Pom Publishing. Belinda was the publisher of Tate Etc. (2013–2016), Europe's most widely circulated art magazine, and has previously held roles at Acme, Hauser & Wirth, Frieze and Thames & Hudson. Belinda also founded Future Days in 2016, a production house and consultancy working with cultural businesses and publishers to reach new audiences and develop strategies in branding, production, marketing, PR, distribution and business development. Clients include Goldsmiths Centre for Contemporary Art, Open School East and Tate. She has also presented lectures on publishing in the art world, and print survival in the digital era at the London College of Communication and Cardiff University, and is a mentor for postgraduate media students at University of the Arts London.
Projects
  • acme.org.uk
    acme.org.ukWebsite redesign and build (launched 2019).
  • Tate Etc.
    Tate Etc.Publisher of Tate Etc. magazine (print and iPad edition), 2013 to 2016
Projects credited in
  • Frieze Magazine
    Frieze Magazinefrieze is the leading magazine for international contemporary art and culture. Since its launch in 1991, frieze has become renowned for its excellent writing, unbiased criticism, award-winning design and ability to identify future trends. frieze is published eight times per year and features high profile and emerging international artists as well as the latest in architecture, design, books, music and film.
  • Frieze Masters
    Frieze MastersFrieze Masters is a carefully selected presentation of over 120 of the world’s leading galleries. The fair gives unique contemporary perspective on art of all ages. Coinciding with, and within walking distance of Frieze London, Frieze Masters takes place 15–19 October 2014, Gloucester Green, Regent’s Park, London, and is sponsored by Deutsche Bank.
Work history
    Pom Pom Publishing logo
    Pom Pom Publishing logo
    Publisher and Marketing DirectorPom Pom Publishing
    London, United KingdomPart Time
    Soho Radio logo
    Soho Radio logo
    ProducerSoho Radio
    London, United KingdomFreelance
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Skills
  • Advertising
  • Print
  • Marketing
  • Project Management
  • Radio
  • Podcast Production
  • Publishing
  • Copywriting
  • Production
Education
    P
    P
    Radio ProductionPoint Blank Music school
     - London, United Kingdom
    London College of Communication, UAL logo
    London College of Communication, UAL logo
    MA Publishing (distinction)London College of Communication, UAL
     - London, United Kingdom
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Awards
    The Lovie Awards logo
    The Lovie Awards logo
    Best Tablet Magazine (Gold + People's Lovie)The Lovie Awards
    Tate Etc.
    The Lovie Awards logo
    The Lovie Awards logo
    Best Tablet Magazine (People's Lovie)The Lovie Awards
    Tate Etc.
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