Ben Kinkaid

Ben Kinkaid

Creative Copywriter & UK Marketing LeadLondon, United Kingdom
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Pip Jamieson
Annie Ly
Hurcan Yılmazer
Ben Kinkaid

Ben Kinkaid

Creative Copywriter & UK Marketing LeadLondon, United Kingdom
About me
Ben Kinkaid is a Creative - two parts writer, one part designer and one part something else entirely. He graduated with a BA in English and Creative Writing from Manchester Metropolitan University, and has produced content for Aquent, GQ UK, North Devon Journal, and
  • Write The World's Wrongs - Parker Pens
    Write The World's Wrongs - Parker PensFrom long before Joan of Arc's written call to arms in 1429, and long after Martin Luther King Jr. began his Letter from Birmingham Jail in the columns of a newspaper, what people write can go down in history. Nobody will memorialise typed text docs, or auction WhatsApp messages. With a pen in your can you can say something that matters. With a Parker pen, you can write the world's wrongs. A concept campaign for Parker to get people writing again.
  • Dog Bless Her - BrewDog
    Dog Bless Her - BrewDogSaved by God, blessed by Dog - our old Queen has more than earned a cold one with her feet up. In fact, that's exactly what she does and we've got the pictures to prove it. Exhibit A: the original Lizzo wandering her art-decked halls with a tinny. Exhibit B: royal slippers up on the coffee table, HRH enjoys a can of Brewdog's finest. A concept campaign for Brewdog beer.
  • I Bet You Wish... - Period Poverty Awareness
    I Bet You Wish... - Period Poverty Awareness"I Bet You Wish..." is a good, old-fashioned awareness campaign in public toilets - with a twist. Those using toilet stalls will discover they're out of loo roll. Comfort compromised, panic sets in and, as they consider the cardboard tube, the poster (as featured) draws their attention. This outlines the reason they're suffering, communicates the stats behind the problem, and the final smaller line of copy reveals a hidden stash camouflaged in the cubicle. For adam&eveDDB "First Bite" creative
  • Pet Set Sail - April Fools Campaign
    Pet Set Sail - April Fools CampaignWhilst at, I got to put together their first April Fool’s campaign. On April 1st 2018, the social media campaign teased the Pet Set Sail cruise initiative where customers dogs could join them on their holidays at sea!
  • We Stand Together (Concept)
    We Stand Together (Concept)According to the International Energy Agency (2014), transportation is responsible for over 20% of CO2 emissions worldwide. In Europe, cars are responsible for close to 21% of CO2 emissions (European Commission, 2016). What if car manufacturers took responsibility?
  • Guinness. Refreshing Classics.
    Guinness. Refreshing Classics.Ice cream vans bring to mind British childhood, the height of the summer, soleros and 99ps for £1.50. What better than this nostalgic icon reimagined to bring back that same feeling, instead now for a Guinness Summer Fruits? It'll visit Hyde Park, Piccadilly Gardens, Bournemouth Pier, Glastonbury Festival, Twickenham Stadium. It'll play Teddy Bear's Picnic like it was written by the Arctic Monkeys. This is Guinness. Refreshing classics. A concept campaign for the launch of a new Guinness "Su
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Projects credited in
  • Follow us on Instagram
    Follow us on InstagramDid you know we have an Aquent UK page on Instagram. We feature our latest jobs, great work from our Aquent Talent and other fun stuff.
  • Creative Challange!
    Creative Challange!CALLING ALL ARTISTS, DESIGNERS, PHOTOGRAPHERS AND CREATIVES!!! Here is our second #aquentbriefs challenge. This time the theme is COLLABORATION. We're launching Aquent Briefs to help you build your portfolios, keep your minds sharp, and showcase global talent. Simply share your image or video using #aquentbriefs and we will pick our favourites from across the world to share on our Instagram and LinkedIn. The deadline is 1st May. Have fun!
  • #AquentBriefs
    #AquentBriefsCALLING ALL ARTISTS, DESIGNERS, PHOTOGRAPHERS AND CREATIVES! We're launching #AquentBriefs to help you build your portfolios, keep your minds sharp, and showcase global talent. All you need to do to get involved is follow us on Instagram, post work that fits our brief using #AquentBriefs and then keep an eye out for your work in our talent showcase!
Work history
    Aquent UK logo
    Aquent UK logo
    Senior Marketing ExecutiveAquent UK
    Piccadilly Circus, London W1B, UKFull Time
    Aquent UK logo
    Aquent UK logo
    Marketing ExecutiveAquent UK
     - Piccadilly Circus, Soho, London W1B, UKFull Time
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  • Design
  • Creative
  • Advertisement
  • Web Design
  • Creative Writing
  • Adobe Creative Suite
  • Marketing
  • Copywriting
  • Writing
  • Creative Strategy
    BA (Hons) English and Creative WritingManchester Metropolitan University
     - Manchester, United Kingdom
    Highlights of my studies included writing an interactive Twine fiction, a critical essay about Frederic Jameson's ideas on utopia, various scripts and short stories, designing a satirisation of men's lifestyle magazine GQ, and completing a 9,000-word dystopian fiction.
    A LevelsPetroc Community College
     - Barnstaple, United Kingdom
    A Levels in Art History and English Literature Subsidiary Diploma in Journalism AS Levels in Art & Design, Graphic Design, Information Technology, and Physics Head of Music/DJ for Fresh FM radio Editor/Creative Director for The Petropolitan magazine