Benji Roebuck

Benji Roebuck

Graphic Designer & Art DirectorLondon, United Kingdom
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Benji Roebuck

Benji Roebuck

Graphic Designer & Art DirectorLondon, United Kingdom
About me
Hi my name is Benji, I'm a multidisciplinary designer with over eight years industry experience across print, digital and identity design. I’m reliable, self-motivated and really passionate about exploring different avenues of design in order to answer a brief. My work — particularly self initiated projects — often features illustration and the use of language. I really enjoy writing and I think having an appreciation of the written word as part of design process, rather than an afterthought, is invaluable. Regardless of the project my work is always ideas led — generating an appropriate concept to guide the process and make any outcome so much stronger as a result.
  • Pique
    PiquePique is a London-based company offering gourmet hampers, picnics and catering services. I designed a new identity for the brand that uses a distinctive stripe pattern – reminiscent of cafe awnings and picnic blankets – and a versatile, multi-tone colour palette that allows it to adapt for various applications. Design templates were made for business cards, menu cards and flyers that could be easily changed for seasonal menus and promotions and a set of stickers were designed so that off-the-she
  • Handsome Dead Men
    Handsome Dead MenHandsome Dead Men is an ongoing self-initiated research project that uses found imagery to explore a range of interconnected themes. Portrait photography from digital archives is used as a starting point to explore history, sociology, nature, art and more – not through the well-known figures of history but through images of lesser-known men. All the men lived different lives, with individual vocations and experiences and whether they were rich or poor, well-known in their time or lived in obscur
  • Walters Way & Segal Close
    Walters Way & Segal CloseWalters Way & Segal Close are two roads in South East London that contain twenty unusual homes, not only in the way they look but in the way they were conceived and built. The original buildings were designed by Modernist architect Walter Segal, part of a local council-run scheme that enabled ordinary people to build their own homes in the early 1980s. Though the original plots are still in use, many of the buildings have been adapted or modified to meet the needs of today’s residents. The book
  • 7 Families
    7 Families7Families was a charity led campaign created by the Income Protection Task Force in partnership with Disability Rights UK. The campaign worked to provide a tax-free income for one year to seven different families who have lost income because of a serious or long-term illness or disability. It was clear before the campaign started that any issues raised had to be treated with sensitivity but the families' stories were ultimately intended to be positive - demonstrating how they overcame their adv
  • Opto Magazine
    Opto MagazineOpto is a London-based magazine covering markets, trading, investing and business innovation. Published by creative agency Crown and Co. and online trading platform CMC Markets, the idea being that Opto is to CMC as Business Week is to Bloomberg. Though I was a contributing designer and art director for five issues of Opto, pictured here are spreads from Issue 4 where I had most input. For this I designed the majority of the publication’s layouts and commissioned illustrations for the articles,
  • South East Makers Club
    South East Makers ClubSouth East Makers Club was established in 2016 with the dual aims of spotlighting the creativity in south east London whilst putting the area firmly on the map during the London Design Festival. Each year the programme includes talks, exhibitions, product launches, a makers market and even a design-themed pub quiz. From 2016–2019 I was part of the small team of volunteers who organised the programme, but in particular I was responsible for developing its visual identity, spanning posters, flyers
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Projects credited in
  • HSBC - Positive Distancing Project
    HSBC - Positive Distancing ProjectArt has always had the power to transform, to soothe, to heal. And it’s always had the power to move. With social distancing likely to remain in place for some time, HSBC has harnessed this power to refresh and enhance the social distancing message.
  • Weleda - The Open Garden
    Weleda - The Open GardenWeleda Launches ‘The Open Garden’: A Unique Opportunity To Experience Nature From The Palm Of Your Hand. First-of-its-kind digital platform using the power of technology to transport you to the Weleda garden, immersing you in a world of natural health and beauty, and bringing you closer to the wonder of nature.
  • MDL Beast
    MDL BeastMDL Beast festival, a groundbreaking, first of it's kind music festival held in Saudi Arabia. Three days of music, art and culture from all over the world. The line-up of the festival included 8 global superstar headliners, 28 international dance acts including David Guetta, Martin Garrix, R3hab, Steve Aoki, Tiësto, and Afrojack alongside 24 local and Saudi Arabian performers including DJ Duo Dish Dash and EDM DJ Cosmicat.
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Work history
    Studio of Art & Commerce logo
    Studio of Art & Commerce logo
    Freelance Graphic DesignerStudio of Art & Commerce
     - London, United KingdomFreelance
    A return to Studio of Art & Commerce resulted in an extended contract lasting through to 2021. Through this time I've worked on large-scale international projects for clients like HSBC, Weleda and Nokia as well as design and art direction for smaller clients and internal projects. Throughout this time I've produced a diverse range of work including packaging design, custom typography, logo design, design of pitches and presentations, illustration and mock-up visualisations and motion graphics for virtually all of the agencies internal and external projects.
    Octopus Energy logo
    Octopus Energy logo
    Freelance Graphic DesignerOctopus Energy
     - London, United KingdomFreelance
    Freelance graphic design for Octopus Energy and Octopus EV, producing event marketing materials, design and illustration for digital campaigns and the design of reports and presentations for internal an external use.
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  • Publication Design
  • Layout Design
  • Brand Identity
  • Magazine Design
  • Adobe
  • Writing
  • Graphic Design
  • Idea Generation
  • Illustration
    (hons) Graphic Design
     - Kingston upon Thames, United Kingdom
    Art and Design Foundation Diploma
     - Leeds, United Kingdom