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A PR and Marketing Executive who considers themself to be passionate and ambitious about the world of digital media, constantly aiming to better the procedures and strategies used within a workplace. Enjoys challenging new situations and working on new innovative ideas. Experienced in delivering online marketing campaigns and optimising web content and SEO. Engaged in utilising a diverse mix of multi-channel social media, digital campaigns, PR, and consultancy to achieve results. Capable of analysing data to produce target driven marketing strategies and implementing them.Locked Pro Plan feature
• Implementing bespoke social media targeted strategies and ongoing scheduling for the business, working with fresh ideas and new creative content across multiple platforms • Planning and implementing marketing campaigns both on and offline, researching and creating relevant content • Utilising strategic analysis and digital development skills to introduce a plethora of unified procedures to systematically tackle the gap between sales and marketing • Creating digital content, ensuring that it is fully optimised for online use across the website and social platforms • Carrying out competitor analysis using tools such as Moz
• Working with individuals, small businesses, charities and the university to complete photoshoots and projects • Building and maintaining good relationships with clients • Creating content for websites, clothing catalogues, promotional material, personal use and photo albums • Liasing with clients, finding out their requirements to ensure that the images are edited to the highest quality and to the standards that they expect
• Served a range of customers, processed items through the till, accepting both cash and card payments for products • Dealt with customers’ queries and complaints, ensuring their needs were met, also gave advice on products in store • Followed guidelines to merchandise the store with new lines of sports clothing, accessories and footwear regularly • Replenished stock and prepared the store for opening the next day by cashing up tills and tidying up
• Exploring the history and development of photography, capturing images on location around Manchester, producing photo collections • Considering how modern day culture is represented through media and popular culture, focusing on the change in local communities • Identifying and analysing historical and national film movements, understanding key paradigms and theories
• Developing concepts, filming and creating footage, editing short videos together using Final Cut Pro software and sharing them online • Building websites using HTML coding, creating and posting digital content, writing blogs, developing graphics and SEO management • Planning and carrying out photoshoots both in the studio and outdoors, developing themes and producing relevant content