I’m a London-based freelance senior designer specialising in visual and brand identity, image creation and editorial design. I’m a creative thinker and like to be involved in the strategy of a project from the start. I also enjoy bringing hand-crafted elements into my work and exploring different mediums to answer a brief.
CLIENTS INCLUDE:
Dazed Media
Colour Hive
Penguin Random House
Outpost Coliving & Coworking
Current Social Club & Kitchen
Stylus Trend Intelligence
Cara Bendon Brand Consultancy
Pachamama London
Rachel Jackson London
Projects
- Collage CrewI host a monthly workshop called Collage Crew. There is a different theme each month and I aim to create a relaxed environment where experimentation is encouraged, and you can sip a glass of wine whilst you’re creating. Since the virus hit, I’ve been creating collage kits for people to continue creating at home, and also a series of how-to videos on Instagram. Check out @collagecrew for more.
- Noxy BrothersA logo refresh and new brand identity for a London-based coffee brand, centred on the founders’ brotherly bond and passion for quality coffee. I updated the illustrated logo picturing the Noxy Brothers founders with a new wordmark, and made it the core brand element to reflect their personal approach. The meandering line doodle suggests a continuation of the logo illustration, giving the brand a playful character. Photo credit: Noxy Brothers
- Stride & Bloom Career CoachingBrief: Karlene McGiness is a career coach for ambitious women looking to make a breakthrough, or to find more meaning in their career. Her brand name Stride & Bloom epitomises her philosophy - take purposeful steps and you will bloom. She required a cool, professional brand identity with a slight feminine edge to appeal to her target audience of 30-40yr old female professionals. Response: I worked in collaboration with Cara Bendon Brand Consultancy to create a clean, contemporary brand identit
- Wings InteractiveBrief: Wings is a new venture that supports video games created by diverse teams, starting with games made by women and gender minority developers. The brand needs to speak to an unconventional audience and convey a strong but positive message. Response: We selected vibrant, saccharine colours to create a palette that pops. We designed a suite of slogans to act as sublogos for the brand, creating a range of brand expressions which resonate with a young, web-savvy audience. The brand typeface
- Current Social Club & KitchenBrief: Create a trendy, edgy and electric brand identity for Current - a new social club & kitchen located in Ubud, Bali. The brand needs to feel contemporary, a little sexy, and appeal to the digital nomad community of Bali. Response: Inspired by the many definitions of the word current, the brand features graphic elements representing flow, waves and electrical symbols. The punchy logotype is designed to demand attention and the lightning bolt icon acts as a secondary logo mark, creating fle
Work history
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Freelance Senior DesignerBethanthomas.co.uk
London, United KingdomFreelance
I’m a freelance senior designer specialising in brand identity, image creation and editorial design. My approach is thoughtful and in-depth, and I work closely with clients to understand their character, pulling out threads of personality to weave into their brand.
Senior Graphic DesignerStylus
- London, United KingdomFull Time
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Skills
- Photoshop
- Illustrator
- Indesign
- Typography
- Visual Identity
- Brand Identity
- Branding
- Image Making
- Logo Design
- Web Design
Education
BA (hons) Graphic DesignUniversity of The Arts London (UAL)
- London, United Kingdom