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Bethany Hamlin

Account Executive


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  • Advertising
  • Digital Media
  • Events
  • Marketing PR
  • Copywriting
  • Editing
  • Presenting
  • Account Management
  • B2B
  • Brand Management
  • Problem Solving
  • Project Management
  • Proofreading
  • Communications
  • Excel

Work history


Actively Seeking an Opportunity to Utilise Extensive Marketing & Events Experience


Jun 2015
  • Due to an unexpected redundancy in April this year, I am currently seeking new opportunities and am available for immediate start. A passionate and pro-active marketing & events professional with experience within advertising, publishing, media & education sectors. An all rounder with excellent account-handling skills, strong logistics, copy-writing, editing, proof-reading and end-to-end project management experience.


Account Executive

White Label UK

Mar 2015 - Jun 2015
  • White Label UK are a boutique creative brand experience agency. In this role I account managed several global luxury drinks brands including Laphroaig whisky, Auchentoshan whisky and Stolichnaya Vodka. Tasks included end-to-end delivery of POS for creative campaigns, competitor analysis, running Stolichnaya Vodka UK's social channels, as well as being the day to day client contact for the global Laphroaig account and being involved in the idea creation for the newly won Auchentoshan whisky account. Key achievements in this role: - Launched '200 Opinions Wanted', global competition for Laphroaig Whisky across several markets. - Coordinated a global press trip for Laphroaig to Islay, Scotland for twenty top whisky journalists from over the world. - Instrumental in management of creative team in scheduling traffic outputs in line with delivery deadlines. - Part of the team that delivered presentation assets for Beam Suntory management to deliver at the annual conference in Dubrovnik, Croatia. - Key to delivery of POS for Stoli Vodka UK's summer experiential activations.


Marketing Account Executive

Immediate Media CO

Jul 2014 - Mar 2015
  • Immediate Media is one of the biggest consumer media businesses in the UK and one of the largest magazine media publishers. I account managed a number of partnerships with 3rd party brands predominantly across Radio Times, Homes & Antiques and Olive magazines. Responsibilities included: - Creating and implementing partner marketing plans across a broad marketing mix including ATL activity and other print campaigns in magazine, email marketing, social media, CRM journey planning and DM. - Project-managing Radio Times brand extensions portfolio, creating content for e-marketing bulletins. - Analysing activity to ensure optimum ROI for each partnership. - Business development in sourcing potential new partners and negotiating marketing packages. Unfortunately due to a restructure, the role was made redundant in April 2015


Events & Awards Executive

Institute of Practitioners in Advertising

Sep 2012 - Jun 2014
  • The IPA is the trade association for agencies in the UK's media and marketing communications industry. In this I project-managed four annual award schemes, as well producing over 60 annual events for the advertising industry, from full day conferences, awards ceremonies attended by 500 people to panel sessions. Clients were leading international advertising and marketing communication agencies alongside brands such as Coca-Cola, Diageo, Facebook, Google, ITV, LinkedIn, Nike, O2, P&G, Telegraph Media Group and Twitter.


Marketing Assistant

Folens Publishers

Jun 2008 - May 2015
  • Full-time gap year employment for 10 months. Folens was absorbed by Collins Education and OUP in 2009. ?My role involved providing extensive support to the Marketing Executives and Marketing Director. Implementing targeted mailings, managing the sales reps database, proof-reading promotional material.


Events Assistant & Team Leader

Cavendish Events

May 2008 - Aug 2012
  • Cavendish are a high-end events and catering company working in and around the Oxfordshire area. ?In this role I was part of over 100 events: incl. small dinners for former prime ministers and big budget events for 300+. Responsible for recruitment, event file and supplier management. On-site team leader.




University of Bristol

Aug 2009 - Jun 2012