Creative, forward thinking individual with extensive knowledge and experience in fashion management, buying, social media and marketing. Focusing an open mind on discovering new channels for brand development. Drawing inspiration from unexpected sources to create positive and successful outcomes.
With a passion to evolve, learn and progress. Using the skills I have already cultivated to spur me on.
Devoted to time management and getting the most out of every opportunity. While working full time and starting a small brand.
Recently, initiating a full rebrand and aesthetic change.
Then taking the leap to work for myself, taking on clients on a freelance basis as a Social Media Consultant.
Please see www.bybexfurno.com for more information.
Work history
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Founderbybexfurno
London, United KingdomFreelance
Full comprehensive rebrand, including website design.
Total rebrand from previous life as Babygirl Studio. Taking the business fully digital and having the whole collection available online.
b y b e x f u r n o has become a hub for several avenues.
From a web store selling clothing - homewares, holding two separate blogs and a place to be contacted for freelance work.
Throughout lockdown, I took this chance to elevate the rebrand and take on some freelance clients. For client testimonials, please check the about section on the website linked.
Helping brands to take the next step in their social media presence. From new businesses to more established brands. Basic to advanced, all needs catered for.
Online Content and Marketing ManagerATIKA London
- London, United KingdomFull Time
Managing and heading up a team of 3 for social media and marketing.
Having final sign off of all content that is posted over all social channels. With a collective following of approx. 48k. Which is constantly increasing and thriving.
Creating new marketing campaigns and implementing them accordingly.
Clear marketing strategies that are consistent over all social channels while not being repetitive.
Managing two online retail outlets, coordinating shoots and product selection.
Handling budgets for all social outlets. Whether that is events or promoted posts.
While also being involved with in store events with Depop and Noctis.
Creating relevant reports and relaying all information back to the company directors.
Delegating specific topics and tasks throughout the team to help them develop and evolve.
Being an active member of the team, while also always being able to offer guidance and support when required.
While also contacting new brands to be involved and stocked within the store.
This adds another level to my marketing strategy and allows me the freedom to help grow and evolve other brands.
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Skills
- Social Content Strategy
- E-marketing Campaigns
- Fashion E-commerce
- Account Management
- Brand Content
- Trend Analysis
- Social Media
- Managing Teams
- Concept Creating
- Brand Awareness
Education
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Bachelor of Arts (BA), Fine Art UWE
- Bristol, United Kingdom
Fine art degree where I achieved a 2:1.
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Art and Design FoundationWorcester College of Technology
- Worcester, United Kingdom
Foundation year where I received a DISTINCTION grade.
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