About me
I’m a brand strategist who is passionate about creativity, culture and diversity. I genuinely believe those concepts are interconnected and I apply this mindset to each and every project I work on.
Over my 11 years of experience as a brand strategist I‘ve had the opportunity to work on leading brands and exciting projects. Passing through companies such as BBH, Razorfish, Vice Magazine and Ogilvy, among others. My focus is to consistently drive both cultural and business value based on category, consumer, behavioural and competitive insights.
Work history
Brand Strategy DirectorOgilvy
London, United KingdomFull Time
Leader Strategist on the winning pitch of Halls Global Account;
Dove Deo, Baby Dove and BP global accounts across all markets and variants. Direct contact with senior clients, being part of all brand strategic decisions. Responsible for brand development across the globe.
Skills
- Behavioural Insight
- Beauty Brands
- Brand Creative Strategy
- FMCG Experience
- Consumer Culture
- Behavioural Design
- Experience Design
- Cultural Strategy