Brendan McKnight

Head of Content & Community | The DotsLondon, United Kingdom
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Brendan McKnight

Head of Content & Community | The DotsLondon, United Kingdom
About me
Brendan McKnight is Head of Content and Community at The Dots, a professional network for people that don't wear suits to work – dubbed 'The next LinkedIn?' by Forbes. Before joining The Dots, Brendan spent four years as the Brand + Marketing Manager for frankie press, a multi-award-winning media/publishing company with a global audience, at the forefront of the Australian media landscape. At frankie press, he looked after all brand and marketing for frankie magazine (Australia’s number one women’s fashion + lifestyle magazine), men’s magazine Smith Journal, an awards program (the frankie Good Stuff awards), online store, merchandise and brand extensions. With a strong focus on digital, he also worked across all of frankie press’ digital platforms, strategising and rolling out campaigns throughout the brands’ websites, apps, e-commerce and social media platforms. Previously, he was the Managing Editor of Australian design magazine desktop, and was responsible for the vision behind and managing of its successful relaunch, which was heralded by the Australian design industry for its fresh look and new editorial approach. He then moved to the digital editor role at Dumbo Feather magazine, strategising and implementing its digital offering – taking the Dumbo message and brand to a global audience.  Brendan has a keen passion for fascinating design and extraordinary people. When not writing about himself in the third person, he likes to think he's a creative thinker and doer with a strategic mind and keen eye for detail. Judging: – D&AD New Blood – Creative Circle Awards – UAL Creative Enterprise Awards – AGDA (Australian Graphic Design Association) Awards Volunteer: – Mentor, Creative Mentor Network – Listening volunteer, Switchboard LGBT+ helpline – Trustee, Friends of Arnold Circus Talks: – UAL: Central Saint Martins & London College of Communication – Cambridge University – School of Communication Arts – Ravensbourne – A New Direction / Create Jobs
Projects
  • International Women’s Day 2021, meet 100 rising stars inspiring changeWe still have a way to go when it comes to improving gender diversity and equality in the creative, tech and digital industries – which is why it is so important for us, as a platform, to use our force for good. We’re thrilled to be releasing our annual list celebrating and shining a spotlight on 100+ rising stars from underrepresented gender identities – as nominated by The Dots community – who are transforming the industry of today and inspiring the generation of tomorrow. The list beams wit
Projects credited in
  • Fast Track 50: The Dots & Google accelerate the careers of 50 rising stars.We’re thrilled to announce The Dots is partnering with Google on a new programme: Fast Track 50! Over six months, we’ll fast track the careers of 50 industry ready rising stars – ensuring they land opportunities regardless of challenges set by socio-economic background. With a helping hand from eight incredible diversity organisations (see list below), we will select 40 industry-ready rising stars that have already had mentorship or training. An additional 10 rising stars will be chosen via an
  • Smith JournalMagazine. A quarterly, Australia-based publication that takes unexpected, interesting, funny and sometimes complicated stories and tells them the way you would to a bunch of friends at the pub. Publisher: frankie press Senior designer for volumes 10-25, helping source editorial content, commissioning photography and illustrations, as well as designing the layouts and typesetting copy.
  • Featured App of the Day!We are so excited to announce that our brilliant app has been featured by Apple as App of the Day! Download (it’s free!) to network, collaborate, build your brand & find amazing opportunities all with a few taps. What are you waiting for? Kickstart your dream career here.
  • Top 30 events in London & beyond for 2020We've launched an events hub on The Dots, full to the brim with cultural, creative, digital & professional events! Now it’s super easy to access panels, exhibitions and workshops all in one place and it’s a breeze to connect and network with attendees and speakers pre- and post-event. If you’re somebody who’s hungry to learn more, upskill and get networking, we want to make it even easier for you – so we’ve put together this list of 25 brilliant companies to follow to ensure that you get a nifty
  • October 2019 (applications closed)About our monthly Portfolio Masterclasses Portfolio Masterclasses are a rare opportunity to chat to senior creatives directly about your projects and ideas. It's a little like speed dating, but in groups of creatives with portfolios! Often, mentors are on the lookout for new minds to join their teams – in the past, attendees have gained internships, full-time roles and freelance work for big names such as Pentagram, WIRED, Adidas, M&C Saatchi, Warner Music & Google. Mentor lineup Adu Lalouschek
  • November 2019 (applications closed)Do you have career dreams in photography, art direction or styling? We're looking for 30 passionate & diverse folk to join us at this Portfolio Masterclass! This event is ideal for anybody with a flare for the worlds of photography, art direction or styling. Whether you want to kickstart your career, learn more to reach the next level, or gain tips, tricks and advice from the best in the business – all are welcome to apply! Applications are now closed. Head here for upcoming events. Event: Tues
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Work history
    Listening volunteerSwitchboard LGBT+ Helpline
    London, United KingdomFreelance
    Switchboard is a confidential listening service for the LGBT+ communities, offering support across its helpline, email and instant messaging,
    Head of Content & CommunityThe Dots
    London, United KingdomFull Time
    The Dots (www.the-dots.com), a professional network for people that don't wear suits to work – dubbed ‘The next LinkedIn?' by Forbes.
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Skills
  • Marketing
  • Community Engagement
  • Communications
  • Digital Media
  • Marketing PR
  • Partnerships
  • Brand Management
  • Event Organisation
  • Content
  • Project Management
Education
    Bachelor of Arts (Media Art)RMIT University
     - Melbourne, Australia