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A highly motivated and ambitious individual with a keen interest in digital marketing, fashion communication and promotion. Enthusiastic and eager to gain as much experience as possible and develop professional skills within the fashion industry. Open minded and social, a strong team player, but also self motivated.Locked Pro Plan feature
During my two weeks work placement at the Global Content department of MATCHESFASHION.COM I got the opportunity to spend time with the social media team, which gave me valuable insights on the brand's digital strategy Tasks included: -Assist with creating / updating the brand's visual identity on social media platforms -Various research projects in order to create content for social media posts -Copywriting -On set assistant during product shots for social media -Stock management Alongside these taks I also contributed to the fashion feature: How To Wear: The Modern Monotone
Responsibilities include: - Maintaining / merchandising the showroom - General PR duties - Sample management - Fashion GPS - General Office Admin Skills
The ultimate shopping edit for effortless style and digital magazine, all in one. MERCER7 is a London based womenswear website and a creative platform, founded by a New York fashion designer, Erna Leon. Minimalist with a rock ‘n’ roll edge, the MERCER7 edit unites monochrome and neutral colour palettes from design-led womenswear brands that just get it. As an intern/assistant to Erna Leon I had the opportunity to assist here whilst helping to create content for the website, as well as assisting her during both the MERCER7 photo-shoot and launch party. As a set assistant during the MERCER7 SS17 Photo shoot, my tasks included: - Assisting all aspects of the photoshoot in order to ensure it was successful and efficient - Produce content / promotional material that could then be shared on the MERCER7 social media platforms - Ensuring the samples that were photographed during the shoot were supervised - As a member of the team I had the opportunity to work together with the hair & make up artists as well as the photographer, models and videographers As an assistant during the MERCER7 Launch party, my tasks included: - Setting up of the location, ensuring all aspects met the brand’s aesthetic - Guest management - Produce content / promotional material that could then be shared on the MERCER7 social media platforms
As an assistant during the Viktor&Rolf A/W 2015 Haute Couture show I got to experience first hand the great deal of work that goes into organizing a fashion show. During the three days I was able to absorb a variety of experiences and improve both my management and communication skills. Before and during the show I was able to help with creating the look boards, monitoring the models and communicating with the team and vendors to ensure everything was on schedule. After the show I was in charge of monitoring the couture samples to the press office in Paris, and was I assigned to create press reports including all the communications about the Couture show.
As a marketing and communications intern at Viktor&Rolf, my job was very hands on, indicating that I was able to help within the different fields of the marketing and communications team. As part of my tasks I was able to support with work on presentations for clients, execute a wide variety of administration tasks in the department, monitor the sample traffic, maintain the organization of sample sets and archive the collection items. Having such a great amount of responsibility allowed me to enhance my project management skills and my communication skills, especially towards clients. I was also involved in a variety of research projects which helped me develop both my analytical and research skills. Because I was responsible for a wide variety of tasks at the same time, the internship helped me to understand how to prioritize work in order to fulfill everyone's needs.
As a graduate MA Fashion Marketing and Communications student I have had the ability to improve my skill-set in the areas of digital marketing, public relations, fashion marketing and promotion. These key subjects have had a major impact on my understanding of the importance of communications in today’s rapid changing fashion industry, with a specific focus on consumer behaviour and how to implement different strategies to meet their demands.
The Amsterdam Fashion Academy is an international private fashion academy offering Fashion with Textiles Design and Fashion Business Bachelor Honours degree courses and a one year Fashion Foundation course. The validated degrees are aligned with UK Quality Assurance Agency (QAA) standards. With a highly qualified and experienced team, we offer a unique studying experience in an international environment. BA (HONS) Fashion Business within the fields of -Marketing -Branding -Promotion -Communication
During my stay in New York I finished a Fashion and Design course alongside my Cambridge english course. EF provides life-changing education for global citizens. For over 50 years, our mission has been to give confidence and freedom to people of all ages, nationalities and backgrounds. We combine language training with cultural exchange, academic achievement and educational travel to deliver courses and programs that transform dreams into international opportunities.