Caetana Cruz

Strategist

Level
Mid Level
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-
117 Connections
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Projects

Projects credited in

Side Hustles

About me

I'm a strategic thinker interested in using behavioural science, creativity and design thinking in the optimization of sociocultural, economic and technological systems. With 4+ years working with tech startups, I help companies and brands build innovation strategies, discover unmet customer needs and ideate culturally relevant solutions by designing products, processes, services, events, omnichannel journeys, and environments with a focus on user & customer experience.

Locked Pro Plan feature

Skills

  • Strategy
  • Strategic Planning
  • Research
  • Art Direction
  • Brand Strategy
  • Innovation Strategy
  • Behavioural Insight
  • Business Strategy
  • Concept Creation

People I’ve worked with

Companies I’ve worked with

  • D&AD

    D&AD

    • Design
  • Cyomji Studio

    Cyomji Studio

    • Design
  • T

    Tech Hub - London - UK

    • C

      Certain

      Work history

      Currently

      Freelance Strategist

      Certain

      Jun 2019
      • London, United Kingdom
      • Full Time
      • Brand Strategy.

      2019

      Junior Strategist

      M&C Saatchi / LIDA

      Apr 2019 - Jul 2019
      • London, United Kingdom
      • Full Time
      • Research, insight analysis & strategy proposition. O2, AXA, Stansted Express, John Lewis, Costa

      2019

      Experience Generalist

      Mirum Agency, WPP

      Oct 2018 - Jan 2019
      • London, United Kingdom
      • Full Time
      • Insight gathering, concept ideation and creative strategy. Beats by Dre, PwC Experience Centre & Formula E

      Education

      Currently

      Advertising

      D&AD

      Sep 2018
      • London, United Kingdom
      • Intensive advertising course led by industry leaders from the best innovation, design and creative agencies in London.

      2015

      Digital Marketing

      General Assembly

      Feb 2015 - Jun 2015
      • London, United Kingdom
      • Intensive Digital Marketing Course

      Awards

      2018

      • Global Annual Showcase of Young Creative Talent

      2018

      • Strategy Competition Judged by 30+ top class Advertising Agencies

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