Projects
- Beaverbrooks | The Complete Guide to Getting EngagedFull campaign to support the customer journey when it comes to buying an engagement ring. Editorial copy to support all stages of the buying journey, to include learning about diamonds, which style of engagement ring to choose, proposal ideas and inspirational video content. Campaign was supported by programatic and native advertising campaigns.
Work history
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Freelance CopywriterWords by Cali
Manchester, United KingdomFreelance
A freelance copywriter, I've worked with companies such as Beaverbrooks the Jewellers, Card Factory, Parcel to Go and Content Juice.
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Content ManagerBeaverbrooks the Jewellers
- Lytham Saint Annes, United KingdomFull Time
Responsible for creating and owning the Content Strategy for Beaverbrooks the Jewellers, ensuring that content is compelling, engaging and on-brand.
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Skills
- Copywriting
- Brand Tone
- Content and Media Writing
- Brand Storytelling
- B2B Copywriting
- Blog Writing
- Ad Copywriting
- Editorial
- Feature Writing
- Video Scriptwriting
Education
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BA(Hons) Scriptwriting for Film and TelevisionBournemouth University
- Bournemouth, United Kingdom