Callum Ritchie
Available

Callum Ritchie

Social Community Manager at Anomaly | Writer | Strategist | Other thingsLondon, United Kingdom
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Callum Ritchie
Available

Callum Ritchie

Social Community Manager at Anomaly | Writer | Strategist | Other thingsLondon, United Kingdom
About me
Creative culture? Yes. Think hardcore punk meets hip hop. Think your vertical meets a child's play party. Think Andalusian glacial mountains meets Vang Vieng jungle lagoons. Think stupid questions meets business solutions. Think trending gaming memes meets what your dad shares on Facebook. Creative thinking? Also yes. In the box, outside of the box, flip the box on its fucking head and drop kick it out the park. Read that research then tear it up and blame it on the dog. Blah-blah-blah. Creative skills? Definitely yes.* Watch me plan a social media strategy while sticking a kickflip while sketching a cartoon while writing a hip hop article. Pretty cool huh? *Well, not always but I do know which caves the other creative freaks dwell in so you can write that play about a film photographer whose Blender animated best friend becomes sentient. Creative delivery? Finally, yes. Collaboration, positivity and productivity are actually my middle names. I love shovelling critical discussion directly into the engine of the creative steam train. Ding-dong it’s your creative delivery, right on time! info@callumritchie.com
Projects
  • Integrate
    IntegrateMy non-profit community company, Site Collective, hosted ‘Integrate’, a week long programme of creative events aimed at young people aged 18 - 25 in Norwich and Norfolk affected by the COVID-19 pandemic. It offered support and guidance on how to develop your creative practice and career as well as providing a platform for inspiration, connectivity and growth. ‘Integrate’ took many forms including workshops, lectures, live briefs, podcasts, networking sessions and much more. We also had a space
  • Creative Lives in Progress Feature
    Creative Lives in Progress FeatureWorking on MINI’s account at agency Anomaly, Callum Ritchie’s role as a social community manager involves monitoring social media engagement and collaborating with others. It’s this community-creating spirit that has defined the Norwich-based creative’s career so far – with no signs of stopping anytime soon. Telling us that the key to career success is to “go out, enjoy yourself and make a load of friends”, Callum co-founded community events company, Site Collective, helping other creatives li
  • Wordplay Issue 20
    Wordplay Issue 20I contributed writing on Wordplay Issue 20. I interviewed the empathetic Arlo Parks who graced the issues' cover as well as chatting to the ever-mellow Ego Ella May. I also helped promote the launch of the magazine.
Projects credited in
  • Origami Shirt Workshop
    Origami Shirt WorkshopAs part of Site Collective's 'Integrate' workshop series, I created a tutorial video offering viewers a fun and easy method of fashion design without needing illustration skills. This origami workshop was chosen as it is an accessible approach to fashion design that anyone can get involved in.
  • Storehouse Magazine
    Storehouse MagazineStorehouse Magazine Issue 14 Art direction, editing and design NUA Student Union’s official magazine. The Issues Issue aimed to explore the turbulent political and cultural climate through the work of students, journalism and interviews. Created with Matt Goss and Julia Clark
  • Wordplay Magazine: Issue 19
    Wordplay Magazine: Issue 19For this special lockdown issue of Wordplay Magazine I photographed grime legend D Double E, upcoming R&B star Pip Millett and rapper M Huncho.
Work history
    Anomaly logo
    Anomaly logo
    Social Community ManagerAnomaly
    25 Charterhouse Square, Barbican, London EC1M 6AE, UKFull Time
    Utilising copywriting, creative ideation, research and analytics to grow communities across the MINI Global social channels. 🚗
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    Contributing WriterWordplay magazine
    London, United KingdomFreelance
    Using research techniques and demonstrating resolve and journalistic integrity when writing about hip hop music and culture. ✍️ Nov 2021 - Feb 2022 Social Media Strategist Pioneered a social strategy, content framework and ideation process for a hip hop and culture platform. 🎤
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Skills
  • Copywriting
  • Illustration
  • Advertising
  • Strategy
  • Marketing
  • Social Media Marketing
  • Design
  • Creative Direction
  • Event Management
  • Project Management
Education
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    MA Communication DesignNorwich University of the arts
     - Norwich, United Kingdom
    Grade: MeritGrade: Merit Received an award for 'Outstanding Contributions to the MA Community'.
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    (BA) IllustrationNorwich University of the arts
     - Norwich, United Kingdom
    Grade: First class honours
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Awards
    Royal Society of Arts logo
    Royal Society of Arts logo
    FellowRoyal Society of Arts
    Creative Conscience logo
    Creative Conscience logo
    Creative IMPACT Programme for Social + Environmental Change MakersCreative IMPACT Programme for Social + Environmental Change MakersCreative Conscience
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