• Social Media management: Managing the club’s Facebook, Twitter and Instagram accounts using the social media management tool, Hootsuite. Since May 2015 the Facebook page impressions increased by 23% and Twitter by 42%. • Create new ideas / Design: Created content on Photoshop to post onto the social networks to engage new players and to promote the sport amongst the British population. Implemented a campaign called ‘Travelling T-shirt’ to post pictures of our players during their holidays, to keep the Olympia Social Media content interesting and engaging. • Solve problems: Our website was outdated, although I don’t have coding skills, by using Wix I developed a new website, launched in January 2016 which has a built in calendar, membership info and teams pages. The new website is already improving the communication flown of Olympia and its stakeholders. • Negotiate agreements: I am responsible for the negotiation of the new kits, sport outwear and equipment with the UK supplier of Hummel. I am also in negotiations with Keylogo, a company that offers branded products and promotional merchandising. • Speak in public: Presenting the new marketing plans of Olympia Handball Club to the committee board and to all Olympia handball club stakeholders during small and the Annual General Meetings.
• Research: Undertaking research of key competitors (OOH print advertising) for clients like KFC and Heinz. • Communications skills: Calling and emailing third party suppliers for campaign activation for TESCO. • Team Player: Worked in a team gathering resources for new ideas generation based on a specific target audience for a new business pitch. • Managed projects: By supporting the BBH Sport team in preparing a brief pack for a new business pitch and analysing the current environment of a governing body association
• Leadership: Training and developing 3 members of staff in the field of Visual Merchandising whom have been promoted as Store Visual Merchandisers of Canary Wharf, King’s Street and Regents’ Street stores. • Business Acumen: Producing weekly trade reports to quantify the turnover generated by visual merchandising. • Brand Ambassador: Representing the branding by understanding the Michael Kors brand inside out. Ensuring that the brand presence in store was felt during the whole experience of our clients (Shopper marketing). • Results oriented: Supported the store management team with VM strategies to help the store in achieving its weekly, monthly and annual targets.
Dissertation Researched the influences of the popularization of Social Media in the Advertising Industry. Awards & Achievements Westminster Business School 2015 Outstanding Performance Award (The 21st Century Car Challenge – Mega Learning)