Campbell Addy

Campbell Addy

Photographer, Founder of Nii Agency & NiijournalLondon, United Kingdom
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Carlotta Godini
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Campbell Addy

Campbell Addy

Photographer, Founder of Nii Agency & NiijournalLondon, United Kingdom
About me
Campbell Addy is a London based photographer, born and raised in the heart of South London. A recent graduate from Central Saint Martins College of Art and Design, Addy's work is deep routed in portraiture and fashion. Inspiration for Addy's work is derived from his culturally diverse upbringing as well as the nuances of life. Alongside his photographic projects Addy launched Nii in the Summer of 2016. Nii consists of Niijournal, a printed publication exploring the issues of empowerment and representation within race, and Nii Agency a casting and modelling agency.
  • Dazed x Levis
    Dazed x Levis"Where You Gone Run To ?' showcases the amazing talents of illustrator / model King Owusu and poet / model Rohan Ayinde of Nii Agency. Where You Gone Run To ?, plays with the ideals of revealing one’s authentic self. Rohan Ayinde performs the intimate poem Rainbow Country, which describes the moment his mother expressed her love for another woman. We push for an intimate and progressive setting to showcase Ayinde and Owusu in a vulnerable, yet powerful state. From the hair styles to their body l
  • Nii Agency x Getty Images: Nii Stories
    Nii Agency x Getty Images: Nii StoriesNii Stories is a multimedia platform designed to shine light on the lives and talents of our models. From singer/songwriters to classically trained dances, Nii has a wealth of talent within it’s reach that needs to be showcased. Nii Agency x Getty Images The following series of images is the first instalment for Nii Stories, Nii Agency x Getty. The images are in collaboration with Getty Images, a supplier of stock images for businesses and consumers with an archive of 80 million still images a
  • Kelsey Lu
    Kelsey Lu
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Projects credited in
  • Thom Browne Fragrance Campaign
    Thom Browne Fragrance CampaignObjectives: Cortex produced and creative directed a campaign for Thom Browne's new fragrance. Results: Cortex curated a team made up of: Photographer: Campbell Addy // Creative director: Reuben Selby // 1st photo assist: Pierre Lequeux // 2nd photo assist: Wilbert Lati // Set designer: Aliki Kirmitsi // Set design assist: Saskia Martindale // MUA: Asuka Fukuda // Hair: Shunsuke Meguro // Producer: Benji Reeves // Movement direction: Dominique Froud // Style assist: Mazz Smith // Models: Jack C
  • Friday Late: Snap
    Friday Late: SnapDiscover how we create, collect, and preserve moments in the click of a shutter.
  • Double Magazine
    Double MagazineModelled for the cover of Double Magazine, shot by Campbell Addy.
  • NOWNESS x Harrods
    NOWNESS x HarrodsHonoring modern masculinity through dance in a partnership with Harrods
  • Riposte #9
    Riposte #9Issue #9 is here to brighten up your winter. She is packed with fascinating women, inspiring stories and features to feed your brain. Have a look over what we've created for you and order your copy below.  We have honest and up front conversations with a cast of powerfully brilliant women including trans activist and writer Janet Mock, director Melina Matsoukas, iconic graphic designer Sheila Levrant de Bretteville, Maria Alyokhina of Pussy Riot and fashion designer Peggy Noland. Elsewhere we ba
  • Ace & Tate x LAW magazine
    Ace & Tate x LAW magazineGuest Editor of Ace & Tate online journal interviewing artists and makers; Campbell Addy, Liam Hodges and Christabel MacGreevy.
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Work history
    London, United KingdomFreelance
    A printed publication exploring the issues of empowerment and representation within race
    London, United KingdomFreelance
    London based modelling and casting Agency
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  • Photography
  • Creative Retouching
  • 10. Indesign
  • Video
  • Art Publishing
  • Magazine
  • Casting
    BA Fashion Communication 1st Class Honours
     - London, United Kingdom