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Search & Social Media Module Module 2 - In this module we had two assignments, one individual and one group. Within the individual assignment our task was to brand ourselves online and optimise our social media profiles on Google SERPS to rank on the first page. We used Sproutsocial, Hootsuite, Followerwonk and several other measuring programs. - Within the group task we worked with Concept Chemical, an SME who gave each group one of their products to market online. For this task I worked as the videographer and editor of the advert campaign that we created. I created shot lists, storyboards, filmed and edited footage. I also booked and cared for university equipment and completed risk assessment forms. The company ran a competition for the best campaign with a cash prize which we won due to our strategy and stylish content. - https://www.youtube.com/watch?v=GwsRZiRHuOk&feature=youtu.be Link to ad campaign that I filmed/edited Digital Marketing & Analytics Module 1 - Two assignments: 1 group, 1 individual. - For the individual assignment I wrote a social marketing report about a local, family ran café in my hometown. I analysed their current position and suggested on how they could improve their online presence using Facebook Insights and Followerwonk. - For the group task we had to analysis the university’s business school website and write an analytical report on its performance using Google Analytics and SPSS.
2:1 BA Hons Degree - For my Dissertation I created a webpage and ran three social media accounts for a Radio Documentary ‘’Someone Teach Her The Offside Rule’’ about the prejudices within women’s football (Please find the web link below) - http://cariadfiddy.wix.com/cyclonemedia
DBS certificate that last for four years.