About me

Hey! I’m Carina, a visionary content creator and a First Class Fashion Branding & Communication graduate. Creative Portfolio: @carinacoelhodesigns

QuestionsProjectsExperienceTeam

Projects

• 3

  Trend Forecasting boards AW 20/21Last year, for a university module I created these trend forecasting boards led by research into Gen-Z.
• Stradivarius Creative PortfolioAfter researching into the brand, I created an extensive portfolio outlining the consumers core interests and created an event titled 'The magic of mending' for a in-store retail experience with the brand.
• i-D Zine ModuleI created a zine, inspired by i-D magazine with content surrounding current Gen-Z interests.

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Work history

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Content Editor - Live University ProjectLounge Underwear
Aug 2020Birmingham, United KingdomInternship
For our first module back at University, we were presented with a live brief in collaboration with Lounge Underwear for creating a campaign concept and response to International Women's day 2021 in groups of 5. The focus - uplifting and empowering their #FemaleFamily with a multi-platform approach. As the Content Editor, responsibilities and duties included: > Created visually literate and engaging written content for the format of social media, blog posts and editorial styles for a multi-platform reach across appropriate digital and printed channels > Collaborated with team members to share work, research and build our concept > Formed a Content Strategy which detailed how all aspects of content created by the team would come together for an innovative and engaging campaign, and how it would extend the brand's following and reach.
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Brand RepresentativeHollister Co.
Sep 2019Birmingham, United KingdomPart Time
My current role as a Brand Representative for Hollister Co. in the busy Birmingham store requires providing a high level of customer service in a friendly and approachable manner. I confidently assist the customer providing knowledgeable product information alongside current offers and promotions to drive sales.

Skills

• Team Collaboration
• Time Management
• Fashion Brand
• Customer Experience
• Motivated
• Effective Communication
• Efficient
• Publishing Design
• Content Creatiion
• Fashion Communication

Education

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BA (Hons) Fashion Branding and CommunicationsBirmingham CIty Univeristy
Aug 2019Birmingham, United Kingdom
First Year Modules - • Fashion Publication Design • Writing for Fashion • Trend Forecasting • Visual Literacy • Creative Fashion Brand Communication Second Year Modules - • Industry Competition Brief • Case Study Practitioner