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Carl Wills

Designer

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Projects

Are you sure?

Do you really want to delete project An identity which goes on, and on, and on...?

Are you sure?

Do you really want to delete project How do you tell individual stories under a brand umbrella??

Are you sure?

Do you really want to delete project How can you show university life, as it really is??

Are you sure?

Do you really want to delete project How do you give an event more Pedigree??

Are you sure?

Do you really want to delete project How do you give a brand with no difference, difference??

Are you sure?

Do you really want to delete project Build branding which reflects a message?

Are you sure?

Do you really want to delete project Breath new life into an aging brand?

Are you sure?

Do you really want to delete project How can multiple products fit under the same umbrella??

Are you sure?

Do you really want to delete project How can we turn the tables on what people think??

Are you sure?

Do you really want to delete project How can you visually show partnership??

About me

People love a story. So let me tell you mine. From the age of 5 I played ‘Guess the advert’ on TV. I collected bits from magazines for no other reason than I liked them, and I asked so many questions that to shut me up my family sellotaped me to a tree. Sadly I wish this wasn’t true. 10 years designing in Newcastle, Sydney and London and I still have the same passion I did as that kid taped to a tree. I am an articulate, creative designer with a passion for ideas. I’ve helped to both create brands and help deliver effective communications for a diverse range of clients across multiple industry sectors. I’ve worked on global brands, CSR, SME’s, the education sector, B2B, blue chips, above, below and through the line, internal comms, solicitors (don’t judge), B2C, healthcare, well you get the idea. I am experienced in print, digital and also environmental design, and the key for me is always the idea.

Skills

  • Print Design
  • Digital/ Print
  • Digital
  • Branding
  • Photography

Work history

Currently

Senior Graphic Designer

Atticus Creative

Dec 2014
  • London, United Kingdom
  • Full Time
  • Atticus are all about generating ideas for their clients. Coming up with new and more creative ideas that help the client stand out from the others in that field. My role is to identify the ‘Why’ of a company and then create ideas to visually show this.

2014

Senior Graphic Designer

PURPLE

Jul 2014 - Dec 2014
  • London, United Kingdom
  • Full Time
  • Working closely with the creative director to create a ideas for international clients in multiple sectors.

2014

Senior Graphic Designer

Jellyfish Creative

Sep 2012 - Jun 2014
  • Northampton, United Kingdom
  • Full Time
  • Find & establish points of difference in heavily saturated market places and create branding to reflex this.

2012

Mid-weight Graphic Designer

Milton Bayer

Sep 2011 - Jun 2012
  • Northampton, United Kingdom
  • Full Time
  • Producing branding campaigns, spanning a variety of clients.

2011

Mid-weight Graphic Designer

McCorkell & Associates

Apr 2010 - May 2011
  • Sydney, Australia
  • Full Time
  • My work at M&a was another big step in the continual progression of my design knowledge. While working there I was able to work with huge worldwide IT firms, creating global design campaigns and messaging though all disciplines of design. I left M&a to return to the UK.

2010

Graphic Designer

Design Strategy

Apr 2008 - Apr 2010
  • Sydney, Australia
  • Full Time
  • Working alongside the creative director to develop brand communication and produce strategic advertising campaigns.

Education

2006

BA(Hons) 2.1 Graphic Design and Digital Media

Northumbria University

Sep 2003 - Sep 2006
  • Newcastle upon Tyne, United Kingdom
  • My education at Northumbria is the basis and foundation to which I now approach any work. Always looking and searching for answers to questions and asking, 'why?' Most universities focus on design, at Northumbria they made us think and create. I always have written in the top of notebook while I'm sketching "what am I trying to achieve this this'. This is something that Northumbria taught me.