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• Assisting the studio in all the stages of design, production and distribution. • Researching imagery for inspiration, innovative finishing’s and compiling boards for meetings. • Completing technical drawings for the collection using adobe illustrator. • Responsible for dealing with PR, including samples requests, identifying press opportunities and assisting press events. • Coordinate and assist brand photoshoots. • Assist with website and social media administrator, including imagery content, product and stock updates and manage delivery of webshop orders.
• Provide worthy assistance to each and every customer in-store (Selfridges). • Translating “Look Book” styling to suit the customer’s unique needs. • Actively selling and styling to ensure growth in sales and conversion in-store. • Merchandising of the products in-store.
• Assisting the head designer using Photoshop and Illustrator by making mock ups of colour ways, fabric options and design ideas. • Assisting the product development manager on technical drawings and specification sheets, lay-plans, print placements, costs and fabrics and trim selection. • General preparation for the SS17 London Fashion week and assisting the marketing team during the event and VIP guest list.
• Developed and managed key account marketing business plan, including strategic flagship store development and digital programs. • Gathered and packaged marketing assets for press listings and assisted with editorial. • Planned, organised and co-ordinated brand events and campaigns. • E-commerce coordination: translation, editorial-style content, CRM and social media platforms. • In charge of joint ventures. • Support during high season wholesale.