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I am passionate about the fashion industry and dedicated to developing a career within shoot production. I thrive under pressure and am thoroughly organised when juggling multiple projects. A confident and articulate communicator, I enjoy interpreting creative briefs and liaising with clients in order to deliver the best results within a given budget.
- Interpreting briefs, negotiating rates and building strong business relationships with clients and location owners - Juggling a very high volume of enquiries, working within time deadlines and managing client expectations Building a database of industry's creative influencers, including photographers, stylists and agencies - Scouting and researching new locations, attending recces, arranging client meetings - Organising logistics for the shoot day such as parking, catering and props - Developing a brand prescence through marketing and social media channels, writing monthly client e-newsletters, managing marketing budget - Project managing company events and coordinating new marketing collateral - Researching trends and creating content for the company blog
- Project managed to launch if the party/fancy dress sector of the exhibition. Developed specific branding for the sector, coordinated promotional literature, oversaw logistics o onsite fancy dress catwalk feature and organised exhibitor party - Directed a photo shoot to promote sector launch, cast models, worked with photographer to develop a shot list and prop styled sets on the shoot day - Devised sales marketing campaigns within predetermined budgets,cage stared over £1m revenue across two exhibitions in 2011 - Bult a database of over 30,000 potential new customers - Delivered targeted e-marketing campaigns to a UK and international audience. Generated over 110,000 online visitor registrations for 2011 exhibition (3% growth y-o-y) - Wrote briefs for creative design agencies and approved layouts/ copy
Modules included traditions in cultural and social theory, local and global heritage and culture, theatre scriptwriting and analysis of literature and media texts from 1600 - present day. Completed one media and one literary dissertation, alongside group and individual formal presentations.