Creative director, graphic designer and educator
I run the design and curatorial practice A.M. The studio works at the intersection of graphic and spacial design, collaborating with individuals, independent entities, and larger institutions to develop editorial projets, visual identities, spacial design and websites. From research through to design, a keen interest is placed on sensorial and ecological considerations. Every project is a process of interpretation through tactile, chromatic and typographic expression.
Collaborations include:
MAMC+ Museum Saint-Etienne
LN Architecture
The Eye of Photography
Maccreanor Lavington
Royal College of Art
SWS Architekten
Larché Metzger Architectes
Revue L'Allume-Feu
Galerie Lily Robert Paris
Flofferz Magazine
Badischer Stadtstheater Karlsruhe
Projects
- The RefectoryThe Refectory is the accompanying publication of recently completed Ibstock School designed by architects Maccreanor Lavington. The new refectory re-imagines the traditional ‘grand hall’ as a celebration of communal life. Environmental considerations were at the heart of the design. Inside, natural light and ventilation, good acoustics and a warm timber structure offer a comfortable and calm environment.The building protects the existing natural heritage of the site, including mature London Plan
Projects credited in
- Guilty PleasuresVisual Identity for a pop-up event taking place at Tenderbooks with Guilty Pleasures. Guilty Pleasures is a group of artists and designers who met at the Royal College of Art to gather around their common love for sharks, shot glasses, nail files and publishing. Guilty Pleasures explores material possibility, the charm of ephemera, the baroque grotesqueness of online shopping. We displayed a colourful range of self-published books challenging the art of print and bookmaking to demonstrate that n
Work history
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Creative Director / DesignerA.M.
EuropeFull Time
A.M. is the design practice of Céline Strolz. The studio values a content-driven approach with a focus on typographic, chromatic and tactile expression to develop editorial projects, publications, visual identities, image direction, spatial interventions and digital outputs.
Collaborating with artists, designers, independent businesses and cultural institutions, the studio works at the intersection of graphic and curatorial design. Every project is a process of interpretation. Working closely with clients and partners from research through to production, particular attention is placed on sensorial and ecological considerations to conceive thoughtful and articulate design responses.
Selected clients:
MAMC+ Musée Saint-Etienne
L’Oeil de la Photographie
Royal College of Art
LN/Architecture
Middlesex Presents
WMEO
European Institute of Journalism
Grand Rosé
Manas Justice and Recovery
Revue L’Allume-Feu
Flofferz Magazine
Badischer Stadtstheater Karlsruhe
SWS Architekten
Galerie Lily Robert
Maccreanor Lavington
Associate LecturerRoyal College of Art
London, United KingdomPart Time
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Education
MA Visual CommunicationRoyal College of Art
- London, United Kingdom
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Vordiplom KommunikationsdesignStaatliche Hochschule für Gestaltung, Karlsruhe
- Karlsruhe, Germany