Cesca Hadland
Available

Cesca Hadland

English (BA Hons) 1st Class GraduateLondon, United Kingdom
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Cesca Hadland
Available

Cesca Hadland

English (BA Hons) 1st Class GraduateLondon, United Kingdom
About me
Creative, experienced copywriter with a demonstrated history of writing and editing. Excellent work ethic and commitment to all roles and opportunities undertaken. Skilled in Copywriting, Social Media, Advertising, Marketing, Editing and Management. Graduated from University of Nottingham with a First Class BA Honours Degree in English. Previous Head of Online Editor for Impact Magazine and Winner of Best Website at the SPAs 2020.
Projects
  • "The Secret Garden" – New Scented Candle from Natasha Rocca Devine and La Bougie
    "The Secret Garden" – New Scented Candle from Natasha Rocca Devine and La BougieCopy written to promote the release of 'The Secret Garden' candle from Natasha Rocca Devine and La Bougie for the HSA UK & Ireland.
  • How to Dress a Blank Wall
    How to Dress a Blank WallMy first piece for the Home Staging Association UK & Ireland covering how to decorate any blank wall within your home.
  • Upcycle Your Way to a Better Home
    Upcycle Your Way to a Better HomeA piece written for the Home Staging Association UK & Ireland on the benefits of upcycling as well as tips and tricks on how to use it within your own home.
Work history
    H
    H
    CopywriterHOLLOWAYS OF LUDLOW
    London, United KingdomFull Time
    Responsible for writing, updating and maintaining all copy across company website, social media and business profiles. Created company Style Guide document outlining Tone of Voice, goals and how to achieve them. Crafting advertising copy for magazine and social media advertisements. Creating B2B press release copy for trade and press contacts. Writing themed B2C copy for LinkedIn posts, Instagram posts, stories and competitions. Introduced #HollowaysAtHome on Instagram and Twitter for customers to share pictures of our products in their home that we then reshare on our social media. Writing themed copy for mailers across Retail (B2C), Trade and Press (B2B). Introduced and created copy for Welcome (sign up) and Empty Cart mailers. Responsible for reviewing and writing all copy for website relaunch (brand pages, product pages, category pages, buying guides, footer pages). Writing and rewriting copy for over 2000 product descriptions, from a huge range of different brands, including meta descriptions, keywords, browser text to improve and establish SEO for Google search rankings. Interviewing designers and transcribing into appropriate copy for Trade, Press and Retail. Compile and present competitor analysis for promotions on priority brands at weekly online marketing meetings.
    T
    T
    Marketing InternThe Keeping Up Project
    United KingdomInternship
    Part of a small start-up team focussing on educational content and wellbeing. Developing and writing copy for KUP's Instagram and blog. Strategising social media campaigns. Researching influencer and organisation affiliates.
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Skills
  • Marketing
  • Journalism
  • Article Writing
  • Magazine Editing
  • Copywriting
  • Advertising
  • Script Writer
  • Script Editing
  • SEO Optimisation
  • Wordpress SEO
  • Wordpress
  • Microsoft Excel
  • Microsoft Powerpoint
  • Microsoft Word
  • Storyboarding
  • Media Law
  • Wordpress CMS
  • Adobe Photoshop
  • Google Analytics
  • Mac OS
  • Content Producing
  • Art Direction
  • Creative Art Direction
  • Editing Copy
  • Copywiting
  • Social Media
  • Social Media Marketing
  • Research
Education
    U
    U
    BA (Hons) English Literature, 1st ClassUniversity of Nottingham
     - Nottingham, United Kingdom
    C
    C
    A LevelsColchester County High School For Girls
     - Colchester, United Kingdom
    English Literature (A*), English Language (A), Classics (A)
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Awards
    S
    S
    Best OnlineStudent Publication Association
    Winner of Best Website at the 2020 SPAs for my work as Head of Online for Impact Magazine.
    J
    J
    Jack Petchey AwardJack Petchey Foundation
    Contribution to young people: founded, edited and wrote for my school newspaper 'The Kilt'.