Charlotte Kidger

Charlotte Kidger

Colour/Trends & Marketing Assistant United Kingdom
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35

Connections
Matt Willey
JVG Studio
Maxim Young
Charlotte Kidger

Charlotte Kidger

Colour/Trends & Marketing Assistant United Kingdom
Projects
  • Modern Innovation
    Modern InnovationCollaboration with fashion design student. Prints and fabrics designed by me.
  • Digital Exploration
    Digital ExplorationMy practice expresses a passion for innovatively exploring surface pattern through investigating the concept of material innovation. Personal practice sees a sense of experimentation and play resulting in interactive and tactile fabric developments and prints for a forward thinking market with diverse applications.
  • Material Exploration
    Material ExplorationMy practice expresses a passion for innovatively exploring surface pattern through investigating the concept of material innovation. Personal practice sees a sense of experimentation and play resulting in interactive and tactile fabric developments and prints for a forward thinking market with diverse applications.
Work history
    CMF & Trend Research
    Freelance designer and trend researcher
    Colour, Trends and Marketing Assistant
     - 
    Responsibilities – Managed time sufficiently between both marketing and colour and trend teams. Colour and Trend team – responsible for working on client projects, all initial research, compiling research into trend boards and colour work. Assisted Stylist for prop shoots for trend section of MIX Magazine, developed prints and fabrics for shoot. Marketing role – responsible for dealing with current and new magazine subscribers, driving marketing and social media campaigns, blog contributions, composing newsletters, editing the website and handling all forms of social media. Coming from a trend driven background I was responsible for all initial trend research based projects with a special emphasis on fabric and textile related tasks. When assisting the stylist and photographer for the SS17 trends prop shoot I was responsible for sourcing all fabrics based on their properties and suitability to each trend. Thorough knowledge in textiles and catwalk trends benefited the company by introducing fashion inputs and perspectives into interior based projects, understanding technical textile processes and material properties allowed for a new output across all trend and research tasks.
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Skills
  • Fashion
  • Advertising
  • Marketing PR
  • Visual Arts
  • Print Design
  • Art Direction
  • Design
  • Excel
  • Illustrator
  • Indesign
  • Office
  • Photoshop
  • Powerpoint