Chiamaka is a conceptual Creative Director and Co-founder of paq, a London-based creative agency specialising in graphic design, art direction, film, photography and fashion. She is also a creative director at TRIM-IT, the UK's first app powered mobile barbershop. An experimental, unique approach is utilised across all of Chiamaka's work with the intention of creating informed, engaging and innovative outcomes.
- Looking for HeroesVisual identity and branding for the storytelling brand, Looking for Heroes. Looking for Heroes is a project that began on Instagram as the founder, Alex Pawlowska, began sharing the stories of intriguing people that she came across on her daily travels. These people would become her heroes. Both the logo and colour palette reflect the brands personality and the diversity of the heroes captured throughout the project. The four sub identities created highlight the versatility of the logo and ca
- nasty but nycAn enquiry into why Nas — one of the greatest rappers of all time — has never won a Grammy. In this book, I explore and celebrate Nas’ 21 year long career, highlighting how influential his music has been in order to show how outrageous it is that he is it yet to win a Grammy award. 2014 was the 20th anniversary of Nas’ game-changing debut Illmatic. Illmatic was released during one of the most exciting times in hip hop history - the Golden Age of Hip Hop. The music during this period was eclec
- TRIM-ITBranding for a start-up barbershop appointment booking app. Aimed at 15 - 35 year olds, the branding had to have the right balance between youth and maturity; a balance that can be seen through the fresh and appealing colour palette. Taking inspiration from the aesthetic and mirrors in barbershops, symmetry is one of the main features of the concept. It forms a large part of the brand’s visual language and is used with both typography and photography across all forms of communication. This i
- Corners for LAWArt direction for Issue 6 of LAW magazine’s feature on up and coming creatives, Ian Davies and Jamiel Thompson. Earmarked by LAW as ‘Ones to Watch’ for their project on local corner shops in London, the shoot aimed to effectively capture and reflect the natural and effortless camaraderie between two childhood friends.
- adictda look-book series, art directed by myself and Joshua Allen for a Adidas UK commission. Informed by our style and nature of being cultured collectors, the project aimed to embody our appreciation for classic and timeless sportswear. Through emotive visuals, we conceptually communicated the characteristics of addiction from the gateway of experimentation, to misuse and abuse, dependency and finally rehabilitation.
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Projects credited in
- International Women’s Day 2020, meet 100 trailblazers redefining the creative industryAt The Dots, International Women’s Day isn’t just a day – it’s a whole month! A time to take over the site and shine a light on the women and non-binary people redefining the creator landscape. For #IWD2020, we asked industry leaders to nominate the trailblazing women and non-binary people they think will redefine the creative and digital industries over the coming years. The list we’ve put together is one that beams with brilliant, talented people and their dedication to positive change. Book160
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- Corporate Identity
- Print Design
- Art Direction
- Brand Identity
- Logo Design
- Editorial Design
- Layout Design
- Concept Building and Development
- Creative Direction
- Content Creation