Chris Khoo Digital Marketing Consultant | The Dots
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Chris Khoo

Digital Marketing ConsultantMalaysia
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Available

Chris Khoo

Digital Marketing ConsultantMalaysia
Projects
  • A Simple Website• Improved local and national SEO • Incorporated Google Tag Manager, Google Data Studio
Work history
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    Digital Marketing ConsultantSelf Employed
    SingaporeFreelance
    • Create WordPress/Shopify/Wix website for security, speed, analytics, SEO, ads and conversions. • Fix or improve various issues (CSS, PHP, JavaScript). • SEO audit and fix technical and onpage SEO (title tags, header tags, meta description, broken links, redirects and more). • Keyword research and competitive research with free tools. • Create interactive dashboard and report from Google Data Studio. • Integrate Google Tag Manager with Google Analytics, Hotjar for tracking goals. • Manage Google My Business. • Fix and manage social media and citations for SEO and name, address, phone number (NAP) consistency. • Exclude internal traffic via cookies in Google Analytics. • Configure Yoast and SEOPress plugin settings correctly. • Generate additional sitemap based on url queries which Yoast does not support. This was not useful because sitemap don’t process url queries. • Add structure data. • Implement bilingual WordPress site with Polylang plugin. • Backup, restore or clone WordPress site. • Migrate website from HTTP to HTTPS with HSTS. • Modify a Shopify store codes to uncheck default customer agree to receive promotional emails for EU customers only (to comply with GDPR). • Solve malicious redirects.
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    Technology ManagerElizabeth-Zion Technology
     - SingaporeFreelance
    • Research wireless connectivity technology like Bluetooth Low Energy (BLE) and LoRaWAN solutions for tracking employee and vehicle. • Develop e-learning website using Moodle hosted on Amazon Web Services (AWS). • Coordinate bizSAFE 3 application, technology projects and proposals with internal and external stakeholders. • Research project management and enterprise resource planning (ERP) tools.
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Skills
  • SEO
  • Google Adwords
  • Facebook Marketing
  • Wordpress
  • Google Analytics
  • Google Search Console
  • Digital Marketing
  • Shopify
  • Copywriting
  • Conversion Optimisation
Education
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    Bachelor's degree Mechanical EngineeringNanyang Technological University
     - Singapore
    • Awarded Second Upper Class Honours. • Final year specialization in Aerodynamics, Aircraft Propulsion and Control Systems Design. Final Year Project Remote Profilometry • Develop an optical system that scans any white color objects and gives its 3D profile. • The system can be control remotely through the Internet. • Write image acquisition and processing programs in MATLAB. • IIS is the web server software. • PHP and HTML are the user interface. • Use two different methods to interface to the MATLAB programs. Distributed COM Configuration Properties (DCOM) and MATLAB Web Server. Industrial Attachment Pemstar Singapore Pte Ltd • Study a liquid solders microdispensing system (the solders droplets were in µm diameter). • The system uses annular piezoelectric (PZT) actuator, x-y stage motor/encoder and other hardware. • Visual Basic 6 is use to program the control software. In House Practical Training Intelligent Skate Scooter • Modify an electric skate scooter by adding BASIC Stamp microcontrollers. • The microcontrollers eliminated all the buttons (except the power button) needed to operate the electric skate scooter. • The microcontrollers sense when the rider’s feet kicks the ground and allows more power to the motor to increase the speed of the scooter.