About me
A little about myself, I have an irrational fear of butterflies which makes for quite an amusing sight during the summer — this comes with its challenges. I have great curiosity for the world around me, and gain a lot of inspiration from it. I am a strong believer of looking beyond the surface of things to explore both the minute detail and the bigger picture, taking inspiration from all aspects of art, design and its surrounding worlds.
And yes, bad kerning does keep me up at night...
Projects
- AromaThis brief involved re-branding a store in Hendon. The store I was tasked to re-brand was a Florist and Coffee shop. Originally named 4ever flowers, I decided to take advantage of this being an open project, therefore changing the name. I developed the brand ‘Aroma’ which combined the nature of coffee and flowers - its smell. The one thing I took away from the original store was the coffee beans being sourced from many different countries. I felt this could deliver a lot of charm. The flower h
- Bitter & Twisted Beer CocktailsBitter & Twisted was my final major project at University. Beer cocktails, an elixir of bizarre creativity! A quirky beer brand that combines Victorian woodcut and modern type to form a creative and fun outcome. The Outcome: Beer bottle labels Beer Can labels Box packaging for bottles and cans Bottle opener Beer Mats Advertising Posters Awarded 'One to Watch' at D&AD
- Salt Bistro & barRestaurant re-brand. A traditional Portuguese restaurant specialising in seafood wanting to capture a modern identity for their new relaunch. This project involved a full re-brand, as well as developing a website which is currently in the works.* The brand communicates the ocean with modernity, efficacy and elegancy. *more images to come.
Work history
DesignerHunt Hanson
- London, United KingdomFull Time
Designer of brands, ranging from food packaging to alcohol structural and label design.
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DesignerSpringetts Brand Design Consultants
- London, United KingdomInternship
At Springettes Design Consultants, where I assisted creatively on multiple projects ranging from Whitworths seasonal range to the creation of the brand World of Zing. This was an extremely exciting opportunity as I was able to see the creation of a brand from scratch but also the journey a brand takes once it has lifted off.
Skills
- Photoshop
- Product Design
- Indesign
- Illustration
- Abobe Illustrator
Education
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BA(H) Graphic Design First Class DegreeMiddlesex University
- London, United Kingdom
Awards
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One to WatchD&AD New Blood 2018
At D&AD New Blood where I was recognised by the judges as ‘one to watch’ for my Bitter & Twisted Beer Cocktails brand, and my Design for Music project.