Christine Liao
Available

Christine Liao

MA Fashion & Luxury Brand Management StudentLondon, United Kingdom
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2

Connections
Pip Jamieson
CONSTANTIN Prozorov
Christine Liao
Available

Christine Liao

MA Fashion & Luxury Brand Management StudentLondon, United Kingdom
About me
A Fashion & Luxury Brand Management Master’s student with expertise in PR and communication for fashion, beauty, luxury and lifestyle. Currently looking to secure an industry placement to start in April. For all the recruiters out there, contact me if there is any potential opportunity where I can contribute my knowledge and skills. I do not disappoint.
Work history
    Starworks Group logo
    Starworks Group logo
    Showroom InternStarworks Group
     - London, United KingdomInternship
    • worked under guidance of Showroom Manager to ensure the highest operational standard of the showroom team • ensured the maintenance of showroom and visual merchandising were always to high standards • sample trafficking and tracking via Fashion GPS • showroom appointments with editors/ stylists • assisted across the fashion team and the VIP team with sample requests and organising send outs • event assisting at press events and shows during LFW • general support to the Showroom Manager
    B
    B
    Press InternBPCM
     - London, United KingdomInternship
    • managed the guest lists for 3 shows -Preen by by Thornton Bregazzi, Osman, Sharon Wauchob- during LFW; developing the photographer and press access lists; assisting with the seating chart • sample management: handling send outs and returns via Fashion GPS, and initiating weekly call-backs • showroom management: showroom organisation & visual merchandising • assisted on accounts like Vince, Preen by Thornton Bregazzi, Aldo, Kering Eyewear, Andrew Gn, Sea, Longchamp, Sea NY • press monitoring, press clippings, writing weekly/monthly/annual client press reports • assisted with media requests, showroom pulls and VIP gifting • assisted on-site at fashion shows as VIP escort representing our clients • general admin support and updating Fashion GPS database
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Skills
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Indesign
  • Social Media Management
  • Creative Planning
  • Media Relations
  • Communication Strategies
Education
    I
    I
    MA Fashion and Luxury Brand ManagementIstituto Marangoni
    London, United Kingdom
    London College of Fashion, UAL logo
    London College of Fashion, UAL logo
    BA(Hons) Fashion Public Relations and CommuncationLondon College of Fashion, UAL
     - London, United Kingdom