About me

Strategic Creative / Still Life Stylist / Startup Consultant Instagram native @clairemueller

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Projects

• 10

  ACID.FLWRSFine Art Flowers. Individually coloured, each stem is unique. This is ephemeral art. acidflwrs.com // @acid.flwrs Photography by Claire Mueller & Sebastian Mrugalski
• 2

  Rockpool Dining Group OOH Christmas Campaign 2019Celebrating hosting the perfect end of year party across the Rockpool Dining Group, as seen on OOH, print & digital placements across Australia. Shot by Pablo Martin Styled by me Produced by Social Union
• 1

  PRGSSVMNPNPersonal 'slow photography' project in collaboration with photographer Thom Perry. All details are created in camera, without digital manipulation. Many hours to set up, mere seconds to shoot.
• Food & shiny things.Food and accessories, always a good combination. Lifestyle shots for a collective of restaurants and retailers, featuring food, drink and product. These shots were used broadly across social and digital by the multiple stakeholders involved. Art Direction - Claire Mueller Photography - Heidy Saeran
• 1

  STM gift guidesEditorial gift guides for weekly glossy distributed with the Sunday paper. Concepts / Styling - Claire Mueller Art Director - Adam Llyod Photographer - Richard Hatherly
• The stuff that defines us.In response to a self portrait brief, this captures my personal vibe for 2017.

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Work history

Social Media StrategistAirtasker
Jan 2018London, United KingdomFreelance
Working with the startup team to launch Airtasker UK (www.airtasker.co.uk / @airtaskeruk), the first international iteration of Australian task-marketplace Airtasker (www.airtasker.com / @airtasker). - Developed social strategy - Created content in collaboration with brand designer - Implemented and managed social communications, testing and adjusting to quickly implement learnings in dynamic startup environment. - Creative and copywriting to assist marketing
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Freelance CreativeClaire Mueller
Oct 2007AustraliaFreelance
Freelance creative, incorporating: Styling for editorial and advertising - specialising in flatlay and product Social media strategy, content and management Visual merchandising Copywriting

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Skills

• Fashion
• Advertising
• Art Direction
• Copywriting
• Lifestyle
• Still Life
• Pre Production
• Styling
• Web Content
• Creative Direction
• Online Campaigns
• Print Campaigns
• Social Media
• Product Styling
• Brand Creative Strategy
• Branding
• Visual Branding
• Visual Communiation
• Photography
• Marketing Strategy
• Marketing Communications
• Branding Strategy
• Content Creation
• Creative Content

Education

Bachelor of Design (Fashion)RMIT University
Jan 2008 - Dec 2010Melbourne, Australia
BoF global top 10 fashion design school. Received Third Year Graduate student award.