Claire Williams

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Work history

Currently

Founder

AIRE

Jan 2016
  • United Kingdom
  • Full Time
  • AIRE was established in 2016 by artist and designer Claire Williams. Based in Lancashire in North West England, the historical presence of the textile and print industry has provided a natural path of design exploration. Accumulating experience of 18 years in the surface print industry, in a design and educational context, the brand represents a passionate and creative approach to wall-coverings. AIRE specialises in applying traditional drawing methods in a contemporary approach to create innovative print designs suitable for the high-end, residential and commercial wall-covering market. A principle of AIRE is the focus on 'luxury' as a transfer of the passion of craftsmanship into an experience and atmosphere. We pride ourselves on creating a product that allows an interior to do this. We combine tradition and modernity with a resolutely forward design sensibility, always striving to innovate whilst creating modern classics that eschew short-lived trends. The debut collection, 'Papillon' embodies a romantic craft of combining traditional watercolour florals onto digitally printed substrates; namely pearlescent, metallic and foil papers; to result in abstract and statement pieces. Inspiration is also drawn from the french translation of 'butterfly', where key references such as transformation, growth and elegance have been drawn upon. As a homegrown brand, AIRE fully committed to collaborating with British manufacturers for the production, distribution and marketing of the product.

Currently

Founder

AIRE

Jan 2016
  • United Kingdom
  • Full Time
  • AIRE was established in 2016 by artist and designer Claire Williams. Based in Lancashire in North West England, the historical presence of the textile and print industry has provided a natural path of design exploration. Accumulating experience of 18 years in the surface print industry, in a design and educational context, the brand represents a passionate and creative approach to wall-coverings. AIRE specialises in applying traditional drawing methods in a contemporary approach to create innovative print designs suitable for the high-end, residential and commercial wall-covering market. A principle of AIRE is the focus on 'luxury' as a transfer of the passion of craftsmanship into an experience and atmosphere. We pride ourselves on creating a product that allows an interior to do this. We combine tradition and modernity with a resolutely forward design sensibility, always striving to innovate whilst creating modern classics that eschew short-lived trends. The debut collection, 'Papillon' embodies a romantic craft of combining traditional watercolour florals onto digitally printed substrates; namely pearlescent, metallic and foil papers; to result in abstract and statement pieces. Inspiration is also drawn from the french translation of 'butterfly', where key references such as transformation, growth and elegance have been drawn upon. As a homegrown brand, AIRE fully committed to collaborating with British manufacturers for the production, distribution and marketing of the product.

Currently

Founder

AIRE

Jan 2016
  • United Kingdom
  • Full Time
  • AIRE was established in 2016 by artist and designer Claire Williams. Based in Lancashire in North West England, the historical presence of the textile and print industry has provided a natural path of design exploration. Accumulating experience of 18 years in the surface print industry, in a design and educational context, the brand represents a passionate and creative approach to wall-coverings. AIRE specialises in applying traditional drawing methods in a contemporary approach to create innovative print designs suitable for the high-end, residential and commercial wall-covering market. A principle of AIRE is the focus on 'luxury' as a transfer of the passion of craftsmanship into an experience and atmosphere. We pride ourselves on creating a product that allows an interior to do this. We combine tradition and modernity with a resolutely forward design sensibility, always striving to innovate whilst creating modern classics that eschew short-lived trends. The debut collection, 'Papillon' embodies a romantic craft of combining traditional watercolour florals onto digitally printed substrates; namely pearlescent, metallic and foil papers; to result in abstract and statement pieces. Inspiration is also drawn from the french translation of 'butterfly', where key references such as transformation, growth and elegance have been drawn upon. As a homegrown brand, AIRE fully committed to collaborating with British manufacturers for the production, distribution and marketing of the product.

Currently

Founder

Etched Studio

Nov 2010
  • United Kingdom
  • Full Time
  • Etched is a creative laser studio working with clients and our own brand, to visualise concepts and products through innovative digital crafting. We have collaborated with, and produced work for, exciting local studios as well as creating projects the are destined for different areas of the country. Consequently we offer a very personal bespoke service that reflects exceptional attention to detail. Each project is treated with the greatest of care to ensure that the highest quality is achieved whether we are crafting wedding stationery or corporate pieces. We also design and produce our own products under our brand 'Etched'. Whilst the Etched ethos is to produce the most intricate, unique product that captures the vision of client, emphasis is on bespoke crafting that reflects the value of design and beauty of craft.

Currently

Founder

Etched Studio

Nov 2010
  • United Kingdom
  • Full Time
  • Etched is a creative laser studio working with clients and our own brand, to visualise concepts and products through innovative digital crafting. We have collaborated with, and produced work for, exciting local studios as well as creating projects the are destined for different areas of the country. Consequently we offer a very personal bespoke service that reflects exceptional attention to detail. Each project is treated with the greatest of care to ensure that the highest quality is achieved whether we are crafting wedding stationery or corporate pieces. We also design and produce our own products under our brand 'Etched'. Whilst the Etched ethos is to produce the most intricate, unique product that captures the vision of client, emphasis is on bespoke crafting that reflects the value of design and beauty of craft.

Currently

Founder

Etched Studio

Nov 2010
  • United Kingdom
  • Full Time
  • Etched is a creative laser studio working with clients and our own brand, to visualise concepts and products through innovative digital crafting. We have collaborated with, and produced work for, exciting local studios as well as creating projects the are destined for different areas of the country. Consequently we offer a very personal bespoke service that reflects exceptional attention to detail. Each project is treated with the greatest of care to ensure that the highest quality is achieved whether we are crafting wedding stationery or corporate pieces. We also design and produce our own products under our brand 'Etched'. Whilst the Etched ethos is to produce the most intricate, unique product that captures the vision of client, emphasis is on bespoke crafting that reflects the value of design and beauty of craft.

Education

2009

MA

UCLAN

Oct 2008 - Oct 2009
  • United Kingdom
  • The focus of the MA Interior Design course was rooted in 'creative practice'. As a postgraduate student, I was able to form a uniquely individual, tailor made programme of study. Choosing to work within an established area of contemporary interior design practice, design aesthetics for the commercial sector were explored.

2009

MA

UCLAN

Oct 2008 - Oct 2009
  • United Kingdom
  • The focus of the MA Interior Design course was rooted in 'creative practice'. As a postgraduate student, I was able to form a uniquely individual, tailor made programme of study. Choosing to work within an established area of contemporary interior design practice, design aesthetics for the commercial sector were explored.

2009

MA

UCLAN

Oct 2008 - Oct 2009
  • United Kingdom
  • The focus of the MA Interior Design course was rooted in 'creative practice'. As a postgraduate student, I was able to form a uniquely individual, tailor made programme of study. Choosing to work within an established area of contemporary interior design practice, design aesthetics for the commercial sector were explored.

2005

PGCE

University Centre Blackburn College

Sep 2004 - Jun 2005
  • Blackburn, United Kingdom
  • The programme was delivered through a variety of methods, which encouraged the link between theory and practice. Educational theories, learn how to plan, deliver, assess and evaluate and consider teaching & learning for a range of groups and individuals were explored during the course. Modules completed and achieved: Preparation for Education and Training Developing Teaching, Learning and Assessment Curriculum Design and Assessment Teaching inclusively and reflecting on others practice Action Research Deconstructing Practice

2005

PGCE

University Centre Blackburn College

Sep 2004 - Jun 2005
  • Blackburn, United Kingdom
  • The programme was delivered through a variety of methods, which encouraged the link between theory and practice. Educational theories, learn how to plan, deliver, assess and evaluate and consider teaching & learning for a range of groups and individuals were explored during the course. Modules completed and achieved: Preparation for Education and Training Developing Teaching, Learning and Assessment Curriculum Design and Assessment Teaching inclusively and reflecting on others practice Action Research Deconstructing Practice

2005

PGCE

University Centre Blackburn College

Sep 2004 - Jun 2005
  • Blackburn, United Kingdom
  • The programme was delivered through a variety of methods, which encouraged the link between theory and practice. Educational theories, learn how to plan, deliver, assess and evaluate and consider teaching & learning for a range of groups and individuals were explored during the course. Modules completed and achieved: Preparation for Education and Training Developing Teaching, Learning and Assessment Curriculum Design and Assessment Teaching inclusively and reflecting on others practice Action Research Deconstructing Practice

2002

BA(Hons) Textiles Surface Print Design

Buckinghamshire Chilterns University College

Oct 1999 - Jun 2002
  • High Wycombe, United Kingdom
  • During the three years of study three main textile design practices - print, knit and surface design were explored. A focus of Surface pattern and print was undertaken in years two and three. In order to create innovative designs many different types of material and techniques, from traditional fabrics to contemporary technologies, were explored. From interior surfaces to luxury fashion accessories, an understanding of the professional context and practice of textile design was gained.

2002

BA(Hons) Textiles Surface Print Design

Buckinghamshire Chilterns University College

Oct 1999 - Jun 2002
  • High Wycombe, United Kingdom
  • During the three years of study three main textile design practices - print, knit and surface design were explored. A focus of Surface pattern and print was undertaken in years two and three. In order to create innovative designs many different types of material and techniques, from traditional fabrics to contemporary technologies, were explored. From interior surfaces to luxury fashion accessories, an understanding of the professional context and practice of textile design was gained.

2002

BA(Hons) Textiles Surface Print Design

Buckinghamshire Chilterns University College

Oct 1999 - Jun 2002
  • High Wycombe, United Kingdom
  • During the three years of study three main textile design practices - print, knit and surface design were explored. A focus of Surface pattern and print was undertaken in years two and three. In order to create innovative designs many different types of material and techniques, from traditional fabrics to contemporary technologies, were explored. From interior surfaces to luxury fashion accessories, an understanding of the professional context and practice of textile design was gained.