Work history
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Digital Content ManagerPortland Trail Blazers
- Portland, United StatesFull Time
Oversaw all digital and social media strategy with for the Trail Blazers, working within the marketing department and serving needs for corporate partnerships, retail and sales departments
Provided the “voice” of the Portland Trail Blazers on all social media platforms
Managed and created written and photo content on trailblazers.com.
Traveled to all away games to ensure full coverage of the team, regardless of whether the team was home or away
ACCOMPLISHMENTS:
‘Viral’ social content earned coverage from ESPN, The Washington Post, Bleacher Report and more
The Trail Blazers earned the NBA’s ‘Digital Innovator of the Year’ award every year from 2015-2018
Final Month of January 2018 was the best month in Trail Blazers history on Twitter, earning 45M+ impressions and 480k+ engagements
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Content ProducerColumbus Crew SC
- Full Time
Managed and created content on official club website and social channels including Crew SC's official Twitter, Facebook, Google +, Instagram and SnapChat accounts
Provided digital support and expertise for the club's ticket sales, corporate partnerships, marketing, communications and community relations departments
Provided internal analytic reports on the club's official website traffic and social channels using Google Analytics, SimplyMeasured and HootSuite tools
Served as club liaison to MLS Digital
ACCOMPLISHMENTS:
Produced or served as editorial support for over 4,000 pieces of content created on TheCrew.com/ColumbusCrewSC.com since March 2012
Launched all digital and social media collateral for the Crew's brand evolution to Columbus Crew SC in October 2014
Helped grow the Crew's Facebook likes 413% and the club's Twitter following 182% from March 2012 to October 2014
Oversaw record traffic to the club’s official website and social growth in 2014
Skills
- Social Media
- Sports Journalism
- Photography
- Photo Editing
- Adobe Create Suite
- Content Management
Education
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Sport CommunicationIndiana University
- Bloomington, United States