About me
A young creative professional with experience in fashion design, ecommerce optimastion, project coordination, creative content and look book curation.
Projects
- House of BluesFor my final major project I looked into the culture clash of New Orleans. Exploring how a surreal and magical world is created through it’s connotations with African tribes and voodoo culture. By juxtaposing tribal masks with expressive faces against the vibrant neon lights, voodoo becomes an enchanting and mythical lifestyle rather than an old practised religion. Through my final collection I have tried to use the process of distorting and dramatizing old traditions, to create the same mythical and eerie feel to my garments and exhibition space.
Work history
Digital Commerce AssistantASOS
London, United KingdomFull Time
Optimising category and search pages, pushing the correct products for the customer, using detailed and logical ranking across all channels. Working closely with marketing to identifying key trends and big buys for the season, then using this to ensure effective product placement within the site. Populating and managing bespoke trend pages for the customer. Constant monitoring and maintaining site standards; working with retail teams to ensure all products have correct attribution. Guaranteeing the homepage and feature pages and visually appealing and fit the story behind them. Liaising with global trading teams, performance marketing and retail departments.
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Design & Production InternSteven Tai
- London, United KingdomFull Time
A really hands on internship working closely with the designer. Developing textiles and fabric processes for the Autumn/Winter 17/18 presentation. Developing silhouettes and key detail ideas - given to me from Steven himself - then having the creative freedom to construct this idea in 3D and how to make it tangible and wearable. Creating quirky print designs using Photoshop and Illustrator. Also designing humorous graphics, keeping brand ethos - being used for Christmas cards and being sent out to clients. I was given real responsibility on how pieces are designed and constructed, having creative input on colour plat ideas, silhouettes and key details.
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Skills
- Fashion
- Art Direction
- Clothing Alteration
- Design
- Fabric
- Pattern Making
- Product Development
- Sewing
- Illustrator
- Indesign
- Photoshop
- Eccomerce
- Project Co-ordination
- Market Research
- Time Management
- Photoshoot Assisting
- Exhibition
- Branding
Education
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Fashion And TextilesWinchmore school
- London, United Kingdom
Fashion and Textiles BTEC – DD* : 2011-2013
English Literature A Level - A : 2011-2013
10 GCSE Qualifications including A’s in English and Maths : 2009-2011
Fashion and Textiles BTEC GCSE – D*D* : 2009-2011