Craig Lovelidge

Craig Lovelidge

European Creative DirectorAmsterdam, Netherlands
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Craig Lovelidge

Craig Lovelidge

European Creative DirectorAmsterdam, Netherlands
About me
★ WHAT I DO: • Listen. Observe. Discuss. • Solve problems. • If it's broke, we fix it. ★ WHAT I DO DIFFERENTLY: • Uncover and solve In-House challenges. • Run collaborative sessions to inspire creativity and increase working relationships, leading to positive, productive work environments. • Make Creative/Commercial work that stands out and makes profit. ★ WHAT MY CLIENTS WANT: An experienced professional who tells it as it is and has their total business interest to heart. ★ WHO ARE MY CLIENTS: • CMOs MDs ECDs CDs • In-House Creative agencies • In-House Brand teams • Start-ups ★ HOW WE WORK TOGETHER: • Cross-functional Creative/Marketing relationships • Brand recognition & growth • Customer data scraping & usage • Team productivity and mentoring • Leadership mindsets + creative excellence • Operations & Planning • Creating & executing annual content calendars • In-House talent retention & hiring ★ WHAT I VALUE: Humility, Integrity, Authenticity, Community, Collaboration.
Skills
  • Advertising
  • Film
  • Art Direction
  • Copywriting
  • Digital
  • Design
  • Creative Direction
  • Online Campaigns
  • Outdoor Campaigns
  • Print Campaigns
  • TV Campaigns
  • Illustrator
  • Indesign
  • Photoshop
  • Photograghy Art Direction
  • Web Design
  • Web Copywriting
Education
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    Post-graduateWatford Ad School
    Watford Campus, Hempstead Rd, Watford WD17 3EZ, UK
    Copywriting and Art Direction Student Team of the Year 94/95