Cristian Enache

Product Manager

  • LocationRotterdam, Netherlands


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About me


Senior business professional with 9+ years of international banking experience in Payments&Cash Management and Commercial fields with primary focus on product management for online banking products, project management, pricing, documentation, legal and compliance, strategy and product knowledge.



  • Marketing PR
  • Branding
  • Promotions
  • Brand Management
  • Business Development
  • Client Services
  • Management
  • Marketing
  • Marketing Strategy
  • Problem Solving
  • Strategic Planning
  • Communications
  • Relationship Management
  • Customer Service
  • Ideas Development

Work history


Product Manager

ING Commercial Bank Amsterdam

Jan 2009 - Dec 2014
  • • Managed PCM product offering, with primary responsibilities for pricing, strategy, documentation and product knowledge • Product owner responsible for developing, maintaining, rationalising and harmonising commercial products and services with purpose of supporting sales targets • Identified, analysed and resolved risks and issues together with project team and stakeholders • Key product management resource with regard to product knowledge and solving incidents • Initiated, realised and implemented product development: business cases and requirements, sign-off of functional specifications as well as end results of projects • Performed Product Life-cycle exercises. Aligned with Payment Services Directive programme and Single European Payments Area • Ensured timely completion of assigned projects to support profitability across ING Commercial Banking product line distribution


Product Manager ING Online

ING Bank Bucharest

Jan 2007 - Dec 2008
  • Coordinated development of entire Life-cycle of new releases for ING Online • Project collaboration with all project team members and involved departments in regards to development of ING online products and services • Maintained and updated internal database of legal contracts, new documentation and procedures with all clients and suppliers involved in ING online products and services portfolio • Monitored and reviewed project cost and budget; decided on human resources roles and responsibilities within project • Communicated and managed relationships with third parties involved in projects • Project support to sales teams for development of custom designed online products and services for existing and potential clients


Senior E-banking Specialist

ING Bank Bucharest

Nov 2004 - Dec 2006
  • • Prepared, developed and monitored training documentation execution for resources involved in project plan • Coordinated support offered to all team members for entire product and services portfolio



Finance, Marketing

Rotterdam School of Management, Erasmus University

Jan 2015 - Sep 2015


    Computer Science

    Politehnica Bucharest

    Aug 1999 - Jun 2004