Organised, creative, solution orientated and enthusiastic professional with an extensive experience on working with top global brands from the FMCG, retail, health and beauty, technology, fuel, finance, covering a large spectrum of disciplines in conjunction with marketing mix approach, advertising and design Worked across Integrated, BTL and DM campaigns with deliverables on print, online, web, in-store POS, and events.
Account management and project management, working closely with Mondelez Marketing department for development and delivery of effective creative work and tactical design in conjunction with various marketing activities - brand communication, promotions and seasonal campaigns for Cadburys, Green&Black’s, BelVita, Oreo, Halls, Trebor, Maynards, Ritz.
Worked with internal teams and clients on concept, content and delivery for online and offline campaigns. Account: Direct Line
Created new processes and documentation in order to improve workflows and streamline communications between UK team, global network, local and global clients. Account: Shell
Worked across online and off line campaigns including advertising, DM, literature production, liaising with clients and internal teams for concept development and communication strategies for new product launches and brand campaigns. Managed a global account and 8 global campaigns and marketing collaterals (print, web, digital) with localization across 22 EMEA countries driving projects forward through efficient management of process and rigorous management of timings. Accounts: OKI Printing Solutions and B2B Marketing (leading informational provider for business marketers).
Led a high profile B2C and B2B accounts and projects in conjunction with full marketing mix, branding and advertising for new product launches, promotions - Integrated and BTL with deliverables on online, in-store, DM, POS, OOH, press, TV, radio, events. Managed the development of strategic planning, creative concepts, content, artwork, production, events, localisation/activation for brand campaigns, new product launches, promotions, retail, shopper marketing, comms., and events. Unilever, Dr. Oetker, Sony Ericsson, L’Oreal - Vichy, Metro Cash & Carry, Baneasa Shopping City.
Marketing and International Business