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Dafni Kyriakopoulou

Dafni Kyriakopoulou

Account ExecutiveLondon, United Kingdom
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Matt Willey
Fabio Ardemagni
Jack Lloyd
Dafni Kyriakopoulou

Dafni Kyriakopoulou

Account ExecutiveLondon, United Kingdom
Professions
  • Social Media Manager
  • PPC Manager
  • Account Executive
LevelMid Level
About me
I am passionately curious about Social, People, Communities, Psychology, Decision Making and all things Digital. I am a Musicology graduate, and I have developed a great interest in Digital Marketing and Social Media Platforms.
QuestionsProjectsExperienceTeam
Projects
  • The Kalimera Project
    The Kalimera ProjectThe experience of taking a real-world idea to an online project revealed my passion for social media and the digital world. In 2013 I had an idea about making strangers smile, by showing them positive messages when they expected it the least. In 2015 I took the project online, creating Instagram, Facebook, and Twitter accounts, where the project immediately became two-way and interactive. Stangers post online photos of the positive massages I scatter around town, using the #thekalimeraproject, a
  • YOLO Mythos
    YOLO MythosI was part of the team that created a summer campaign for the Mythos beer. The campaign was communicated via Digital videos featuring the Greek YouTuber Alexandros Kontopidis, BTL activities and digital contests. The campaign won 2 Social Media Awards.
  • Caprice Let's Roll Let's Win
    Caprice Let's Roll Let's WinI was part of the team that created the first visual Shazam campaign in Greece for the greek brand Caprice. The campaign was communicated via a Digital video by the famous Greek YouTuber Jeremy, and the first Shazamable bus stops in Greece that people could Shazam and win hundrends of experiences. The campaign resulted to more than 157.000 Shazams, becoming the No1 visual Shazam campaign globally!
Work history
    Advertising Account Executive
    London, United KingdomFull Time
    • Supporting the Account Manager ensuring all work going through the agency is approved and suitable for clients. • Acting as the day to day point of contact for colleagues and clients. Gathering information and review it to get to insights. • Providing input to pre-sales and creative development activity.
    Social Media Manager
    Athens, GreeceFreelance
    I joined the Sofar Sounds Athens team, to enhance its' online image, focusing on the Facebook, Instagram and Twitter accounts. My main responsibilities are: > Planning, creating and implementing social media strategy on social channels. > Optimizing the social media strategy, if needed. > Providing a live feed during the concert day.
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Skills
  • Paid Social
  • Social Media
  • Copywriting
Education
    Pastry Art
     - Athens, Greece
    Musicology
     - Athens, Greece