I am a 2020 BA English Literature Graduate from the University of Birmingham. I have Marketing, PR, Copywriting and HR experience across a variety of established companies, including McLaren High Technology Group and Penguin Random House. I am currently the Features Editor for The Tab Birmingham and a Contributing Writer and Copywriter for Grapevine Birmingham. I am driven, diligent and enthusiastic.Locked Pro Plan feature
I manage a team of 14 writers, pitch and commission articles and work with the team to produce content for the website and social media with an audience of 5k .
Involves creating promotional content for clients, reaching audiences of 6000 across Facebook and Twitter and 7000 on the website, and attending events representing the company. My ‘Best Hire Venues’ article, using excellent SEO, now accompanies Trip Advisor, Time Out and Expedia on Google Page One.
During my time in the marketing and publicity department at Vintage Books in Penguin, I completed a variety of different tasks. I had to learn how to use Biblio software in order to design press releases, print them off and send them out. I did lots of research of promotional material for books launching in the Vintage imprint. I also attended meetings discussing new releases, used excel to work on their promotional plans and check for their acquisitional briefing sheets. Other tasks that I completed included: sending out author mail, contacting book-sellers for literary festivals and writing promotional tweets for the Vintage books account.
After my previous work experience, I received an offer from McLaren to work as a Temporary HR assistant for two weeks as a paid placement. I had to learn to use SAP (Systems, Applications and Products in Data Processing) software and perform filing and administrative tasks.
I worked with various members of the team in this independent advertising agency, learning about the different roles within the agency. I shadowed meetings and learnt about the role of social media within a business, helping to write promotional tweets and facebook posts for some of the company’s clients. I also worked with the advertising copywriting team and came up with marketing ideas and concepts for adverts and promotional material for companies such as Yodel, a local Gynecologist clinic and Surrey University. I wrote an article on how my generation uses social media and this was published as content for the company’s blog post.
I was invited to return to McLaren for a workshop where we had to work in teams to complete the “Pit Stop Challenge”, seeing who was able to fit the wheels on the F1 cars the fastest. We then listened to a few talks on presentation and marketing yourself in the corporate world and were asked each to pitch to the room, in groups, how we would increase enthusiasm in the younger generation, especially in women, to pursue a career in engineering and within the F1 market. After this, we were taken through the experience of a business lunch and the formal setting and layout of a meeting.
I completed a week’s work experience at McLaren working across three different departments. I shadowed members of each team in meetings, contributing ideas and discussing the roles of the departments. I helped manage international film crews, applied my creative ideas to a project within marketing and even wrote my own short article for the company intranet.
I study BA English, full-time, at the University of Birmingham. I am in my second year and am currently taking a variety of modules ranging from Victorian Literature to Dystopias, to Writing for the Screen and Stage.
Philosophy and Ethics - A* Creative Writing - A English Literature - B (AS) Psychology - A
9As and a B